Broomfield, CO, USA – CloudCam 360 provides an opportunity for car dealers to deepen engagement even while the country is in an unprecedented quarantine.
Customers can engage with the vehicle by spinning the car in an ultra-smooth, high frame rate movement to view it from all sides, for full 360-degree spins. They can click on hot spots highlighted by the dealer, to see detailed views of the headlights, wheels, engine compartment, badges, etc. They can also click to go inside the vehicle for a spherical interior view. The only more realistic way to interact with a car would be to show up at the dealership and sit in it.
Dealers can send personalized texts with 360° vehicle spin videos or photos directly to customers through the built-in chat function. Customers can respond with follow-up questions and get a detailed tour of the vehicle they are interested in.
“People are still shopping cars, they’re just at home, scrolling on their phones. If you have an ultra-smooth vehicle spin function inside and out of the car, and it loads fast on peoples’ phones, your cars are going to stand out,” said Matt Childers, DealersLink Performance Manager.
As social distancing continues, demand for vehicles is steady but dealership visits are sharply lower. Those dealerships that expand online engagement capabilities will set themselves apart from those merely trying to survive. Taking more of the car buying process to the customer, no matter what device they’re on, is critically important, and Cloud Cam 360 is the first step in that engagement.
Photos and 360 spins can be syndicated to a website provider the dealership works with.
The app is so simple to use: simply walk around the car and capture a continuous shot of the vehicle. The app creates a smooth 360-degree spin of the vehicle and matches it to the vehicle by vin. Simultaneously, a small camera placed inside the car captures a full spherical view of the interior. Still photos are automatically pulled from the footage and posted as individual vehicle images as well.
“CloudCam 360 gives dealers the best possible presentation of their cars online. DealersLink has been really focused on improving our tools and arming dealers with creative ways to keep their teams and customers safe, while continuing to do business during this time,” said Mike Goicoechea, DealersLink CEO.
For more info on how DealersLink can help your dealership increase virtual showroom traffic call (844) 340-2522 or visit Dealerslink.com.