Missouri-based provider of innovative marketing solutions, Profit Positioning Agency, is helping local businesses to leverage the features and benefits of online billboards to get the desired results. The company offers a unique combination of affordability and quality to ensure that local businesses across different industries can reach their target audience without having to break the bank while enjoying an amazing ROI on every cent they spend.
The use of online billboards, otherwise known as digital billboards, has become increasingly popular in recent times for all the good reasons. According to a recent report, billboards are expected to grow to a $33B industry by 2021. The amazing growth of the concept is associated with the results that local as well as international businesses have achieved using online advertising in recent times. In addition to costing businesses 80% less than television, billboard advertising is less cost-prohibitive than online ads, with an average CPM of $5.22. A study revealed that 71% of consumers often look at the messages on roadside billboards, with 26% of consumers visiting a store as a result of seeing an ooh ad. Unfortunately, local businesses seem to be lagging behind as regards taking advantage of online billboards, and businesses in and around St. Louis have not particularly distinguished themselves in this aspect. This explains the plight of Profit Positioning Agency, even as the company continues to advocate for online billboards for as many local businesses as possible.
Studies reveal that online billboards not only stand out for their affordability and amazing ROI but also complement other advertising strategies. Billboards as an advertising medium can enhance digital marketing techniques such as social media marketing, Google AdWords, search engine optimization (SEO), and mobile marketing and advertising campaigns. Consequently, there has been a shift in the industry, with online marketing professionals and digital marketing agencies turning to digital billboards for their convenience, effectiveness, and affordability as a medium for promoting their client’s businesses.
The versatility of online billboards also makes them ideal for success-oriented local businesses, as they are social media ready and can work for online advertising companies. The addition of out-of-home (OOH) and digital billboard advertising to a media mix further extends reach, generates buzz, and adds impact to digital campaigns.
Profit Positioning Agency is constantly helping local businesses to make the best of online billboards by offering custom-made solutions to meet the needs of clients.
Company Name: Profit Positioning Agency
Contact Person: David Robertson
Email: Send Email
Country: United States