BOCA RATON, FL – May 07, 2014: In an upcoming in depth look at new age dental technology, 21st Century Television host, Jackie Bales, interviews NSK Dental Executive Corporate Officer and President, Jeff Imada, Ellchi Makanishi, (CEO), and Rob Gochoel, (Director of Sales and Marketing.) NSK Dental was invented in 1930 by Nakanishi, a Japanese inventor who saw the value in developing high-quality precision tools that focused on cutting edge technology. At a time when technology was still very new, he had the vision to see beyond his current times to the future and what it could do for the dental industry.
In the interview, Ellchi Makanishi, President and CEO of NSK states, “We work hard to achieve our corporate missions by contributing to the health and well-being of our customers with affordable, high-quality products.” He also stated that his goal was to deliver an innovative product that would set the standard for positive change in the industry and that their primary concern was with the welfare of the individual consumer. He noted that NSK has made substantial improvements in their production facilities over the past few years with over 150 computer-operated machines and an extensive testing facility now fully operational. He said that 90% of their production was now done “in house,” which helps guarantee the quality of their operations.
The program focuses on the fact that one of the biggest challenges in modern dentistry is the fact that people want to save more money due to the present economy and that often dentistry is the first to go. But they hope to change that at NSK they hoped to change that by offering cutting-edge products which offer the consumer and the modern dental practitioner modern tools of the trade that are equal to none but affordable.
NSK Dental is currently the world’s largest manufacturer of modern dental instruments, but not currently number one in the U.S. They hope to change that by getting their information to U.S. based consumers so that they will know what tools are available to them to enhance their practice.
The show also reviews the instruments created by NSK Dental and lets you examine them up close so you can see how the engineering developed to create the perfect drill. NSK Dental is a revolutionary company which developed the first 45 degree angled head and the first 2-way spray function in the innovative drill known as the “T1-Max Z.”
JL Haber, Vice President of Programming for 21st Century Television states, “This program reveals the cutting edge technology behind the scenes by a brilliant Japanese company, NSK Dental, which promises to revolutionize the dental industry and improve quality dental care for years to come. We’re excited to have them join us on 21st Century Television.”
To learn more about NSK Dental Please tune in to Bloomberg (as pd. prog.) on May 4, 2014 at 3:00pm HKT.
For more information, visit www.nskdental.com
About 21st Century Television
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