Automotive wrap films market is expected to grow over the forecast period owing to rising demand for after-market customization. Rising use of automotive wrap films for protection of the automobile surface, paint and finish coupled with advantages including low cost setup and high durability is expected to boost market growth. Increasing use of automobile wrap films in the advertising industry is anticipated to drive the market growth over the forecast period. Widespread use of automobile wrap films on buses, trucks, fleet owners, taxis and public transport for various promotions of various activities including business, brand, event and tourism is anticipated to boost its demand over the next seven years. Automotives accounted for largest market share owing to widespread use of automotive wrap films for car customization and taxi services advertisement.
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Rising use of truck wraps for billboard advertising owing to lower setup costs is expected to boost the market over the forecast period. Moreover, growing use of bus wraps by state government to promote tourism and hospitality of a region is expected to drive market demand. Furthermore, automobile wraps films are gaining importance in automobile industry as camouflage wraps in automobile pre-testing before commercial launch. North America is expected to witness substantial growth over the forecast period owing to rising demand for customization and tourism promotion. Germany is expected to witness considerable growth over the forecast period owing to large scale demand for camouflage wraps from automobile companies including BMW and Audi. Asia pacific is expected to witness rapid growth owing to growth in automobile industry particularly in developing countries including India and China.
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Key players in automobile wrap film market include Hexis, PostNet North Loop MN115, Omaha Neon Sign Co., 3M, Label Systems, Inc., Extended Resources LLC, SourceOne Graphics and Zormot International. Hexis is involved in manufacturing of self adhesive vinyl films, automotive wrap films, building films, antimicrobial films and vehicle marking. 3M is engaged in production of vehicle wraps, vehicle graphics, illuminated signs and building graphics. Extended Resources LLC is manufactures automotive wraps, custom labels & decals and custom digital graphics. SourceOne Graphics produces automotive graphics, vinyl graphics, labels & decals and banner & posters. Zormot International, Inc is engaged in manufacturing of shrink films, automotive films, custom bags and poly bags & covers.
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