The Wellington catering company had initially advertised its services with mail drops before deciding to spend money on website. “When that went online, the business took off virtually overnight because we became so much more accessible,” says co-owner Gordon Blair.
In 2015 it’s reasonable to say that most businesses now have a website. Basically if you don’t have a website, you’re in big trouble.
With advertising moving online, direct response marketers having a field day and the cost effectiveness of being a creative online marketer, we had to move forward online or else risk losing the business.
When Google picks up the website and customers can find us for the terms that they are searching for, it’s then a process of providing quality information, he says. So much so, in fact, that a woman in France who was planning to get married in New Zealand found them online and hired the company to cater the event.
“I’d certainly recommend every business produce a website and do some online marketing.”
About Blue Carrot Catering:
Company Name: Blue Carrot Catering
Phone: 04 568 8838
Address:14a Sydney Street, Petone
City: Lower Hutt.
Country: New Zealand