Entrepreneur, Tom Holub, was selected to open an authority media agency in Toronto that will focus on serving the Toronto and Greater Toronto Area market.
Holub’s agency, Smart Web Design Toronto will now help entrepreneurs position themselves as an authority in their market using different forms of media.
“I am very honored I was selected and very excited to launch this new wing of my company. I think of it as a new adventure. When I first started Smart Web Design Toronto I never imagined it would grow into what it is today. We can now offer Toronto area businesses powerful marketing strategies that will propel them to the top of their market,” says Tom Holub.
Times are changing and to attract attention to a brand, a business owner needs to not only promote their business, but also to promote themselves as a brand. People are moving away from liking a brand and more onto liking people.
Authority marketing tactics are gaining mainstream appeal, and business leaders are talking about it.
John Jantsch, author of best seller Duct Tape Marketing, said in an article for Entrepreneur Magazine, “Building personal brand authority is perhaps the most important element of marketing today for a brand, business, or individual trying to gain an edge. It doesn’t matter how big or little an audience you might command, it’s all about the right people believing in your point of view or way of doing business.”
A story on Fox News stated, “The simple truth is, if you aren’t deliberately, systematically, methodically – or rapidly and dramatically – establishing yourself as a celebrity, at least to your clientele and target market, you’re asleep at the wheel, ignoring what is fueling the entire economy around you, neglecting development of a measurably valuable asset.”
Daniel Newman, a contributor for Forbes Magazine wrote in a June article, “Influencers may be marketing’s next ‘golden goose,’ as people no longer trust ads, but they do trust people. More accurately, they trust a voice of authority.”
“The demand for authority marketing and position services is growing due to the recent media coverage, and Tom Holub will service that need.”
“I have a special place in my heart for Toronto and the G.T.A. I was born in Toronto and I look forward to making Toronto business owners internationally known experts in their respective markets by using these new and powerful strategies.”
For more information on Tom Holub and Smart Web Design Toronto please visit smartwebdesigntoronto.com or call 416-562-9463.
Company Name: Smart Web Design Toronto
Contact Person: Tom Holub
Phone: 416 562 9463