The creator of Salad Street, a new fast-food restaurant concept that incorporates a drive-thru salad bar format, has launched an IndieGoGo campaign to raise startup funds. According to the creator, eating healthy can be very difficult. “Making healthy food choices is harder than expected because the majority of them are based on convenience. Perhaps it is our busy schedule and limited time to prepare healthy meals. When our schedule starts to interfere with healthy eating habits, we start skipping meals and choose convenient or fast foods to eat instead. This brings us to today where 70% of all eating out consumption happens at a fast food restaurant, being readily available, inexpensive, filling and unhealthy,” says the creator of Salad Street.
Salad Street is America’s first drive-thru salad bar. The restaurant features made-to-order salads, wraps, power smoothies and a children’s menu. Salad Street uses locally-sourced fruits and vegetables as well as hormone-free protein and offers healthy and nutritious breakfast, lunch and dinner options with the convenience of a drive thru. The first location is set to open in northern Chicago, with plans to expand throughout the country.
The founder of Salad Street has more than a decade of restaurant experience, including opening and building restaurants from the ground up. After a health scare in 2014, he realized the importance of eating healthy and decided to focus his knowledge and experience on making convenient, healthy food options available to everyone.
As seen at https://www.indiegogo.com/projects/salad-street-america-s-own-drive-thru-salad-bar, the IndieGoGo campaign offers pledge levels from $10 to $10,000, with perks including thank you cards, bottles of dressing and VIP cards.
For more information on the perks associated with each pledge level, see the IndieGoGo page.
About Salad Street:
Salad Street is America’s first drive-thru salad bar. Created in response to the need for health fast food options, Salad Street offers nutritious breakfast, lunch and dinner choices. The creator has now launched an IndieGoGo page to raise funds for start up of the first branch.
Company Name: Salad Street
Contact Person: Vladimir Cvetkov
Country: United States