ZEISS, a global leader in precision optics, teamed up with Mercedes Benz to unveil its new ZEISS DriveSafe lenses at a spectacular event at Berlin’s historic Tempelhof Airport.
A select group of eye care professionals from around the world were flown to Germany to learn how DriveSafe lenses help wearers see better and feel safer in low-visibility driving conditions. The event included an actual road-test of the new lenses on a course that simulated the experience of driving in the rain, at night, and in other challenging conditions.
Developed in collaboration with auto industry experts, ZEISS DriveSafe lenses are designed to be worn all day, but to provide extra visual support while driving. This is accomplished through three key technologies:
• An innovative progressive lens design that allows for fast refocusing as the driver’s vision shifts from the road ahead to the dashboard or rear- and side-view mirrors.
• A breakthrough anti-reflective coating specially designed to reduce disturbing glare from today’s Xenon and LED headlights
• Luminance Design® Technology, a new lens design approach for clearer, more natural vision at twilight and on cloudy days.
A leading U.S. Optometrist, Dr. Chad Carlsson of Carlsson Family Eye Center, in Gilbert, AZ, took the test-drive and expressed enthusiasm for the new ZEISS lenses.
“I have many patients who struggle to see clearly when driving in the rain or at night. ZEISS DriveSafe represents the perfect solution. I saw a definite improvement while driving, and the DriveSafe provides outstanding vision for all of my other daily vision needs. These lenses will help me go the extra mile for my patients.”
ZEISS DriveSafe is available for all wearers, whether they wear progressive lenses or distance-only.
For more information, contact Carlsson Family Eye Center at 480-988-4131, or visit www.zeiss.com/drivesafe
Company Name: Carlsson Family Eye Center
Contact Person: Dr. Chad Carlsson
Country: United States