To learn more about this exciting company, Kathy Ireland interviewed CEO and co-founder, David Wolfe, and Director of Marketing, Alex Realmuto.
During the interview, Wolfe stressed the mission of Leesa, stating “We founded Leesa with a simple goal; to help people sleep better. We do this with a beautifully designed and crafted mattress and an online store that makes buying a mattress simple and hassle free.”
Realmuto commented on who Leesa is and how the company has changed the shopping experience by stating, “First and foremost, we are solely an e-commerce and online company. We offer people 100 nights free trial to sleep on their mattress and should they not like it, we pick it up free of charge. The second thing is that we have really kind of cut out the middleman. By doing so, we can offer a truly luxurious mattress at under $1,000. In a way, we have democratized the ability to buy a mattress. We also have a tremendous social impact program. For every 10 mattresses that we sell, we donate one to a homeless shelter in an area across the United States.”
The Vice President of Programming, JL Haber, was quoted stating, “Mattress shopping can be a hassle. You often feel rushed as the salesman is standing over you and people tend to pay too much. That is what makes Leesa such an amazing company in the mattress market today.”
Tune in to see the Leesa feature story on E! Entertainment as sponsored programming on February 11, 2016 at 6:30am ET/PT and Bloomberg International as sponsored programming on February 14, 2016 at 7:00am GMT, 10:00am D.F. and 2:30pm HKT.
About Modern Living with kathy ireland
Modern Living with kathy ireland is a weekly business television program featuring real-world insights from corporate executives from all over the globe.
Modern Living with kathy ireland airs Thursday mornings throughout North America on E! Entertainment Network as part of their sponsored programming lineup and to over 50 countries throughout the world on Sundays on Bloomberg International as part of their sponsored programming lineup.
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