Fresh foods refer to foods that are unprocessed and available in a raw state. These products have not undergone any form of thermal processing, have not been frozen, nor contain any preservatives. As more consumers are realizing the health benefits of fresh food as opposed to processed food, there is a high demand for such products across the globe. Thus, all major market players are pursuing agreements and partnerships with retail outlets to leverage this opportunity and build a competitive edge.
These products have not undergone any form of thermal processing, have not been frozen, nor contain any preservatives.Technavio’s analysts forecast the fresh food market in APAC to grow at a CAGR of 2.24% during the period 2015-2019. Covered in this report The report covers the present scenario and the growth prospects of the the fresh food market in APAC for 2015-2019.
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To calculate the market size, the report considers revenue generated from the retail sales of fresh food sold through various distribution channels such as supermarkets and hypermarkets, open markets, butcher shops and fish shops, traditional grocery stores, fruit and vegetable shops, convenience stores, bakeries, etc.
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