According to the report “Rheology Modifiers Market: By Type (Cellulosic, Acrylics, Organoclays, silica and others); By Application (Paints & Coatings, Cosmetics & Personal care, Pharmaceuticals, Construction, Rubber & Plastics, Chemical and others); By Geography- Forecast (2015-2020)”, published by IndustryARC, the rheology modifiers market is expected to reach $2.3 Billion by 2020 at a high CAGR.
Rheology modifiers, known as thickeners or viscosifiers have multiple applications in various industries because of properties such as control over viscosity, gloss, avoids sedimentation and many more. These are used mainly to control the flow properties of paints & coatings so that when used, the paints won’t be as liquid as water and will give a good texture to the base. Major types of rheology modifiers are cellulosic, acrylics, organoclays, silica and others. In addition to altering the viscosity formulation, they provide specific functionality to the product such as moisture retention, increasing stability and dry strength. Rheology modifiers have a wide range of applications including paints & coatings, pharmaceuticals, construction, rubber & plastics, chemicals and others.
Browse 51 Market Tables, 28 Figures spread through 126 Pages and an in-depth TOC on “Rheology Modifiers”.
The market in 2014 was $1.8billion and is dominated by APAC which is poised to exhibit the fastest growth due to favorable macroeconomic conditions like population growth and financial conditions like increasing FDI investments. China is the growth frontier for the rheology modifiers manufacturers providing a huge market to be tapped. Moreover, it is the largest construction chemicals market with a share of 49.1%. Other major market includes Europe which accounted for a significant market share. The rheology modifiers market in the U.S is anticipated to grow at a CAGR of 3.2% during the forecast period 2015 to 2020.
The number of manufacturers across the world for rheology modifiers has increased manifold. These manufacturers are actively investing in scaling up its position in the market and are able to attract profitable deals. Some of the major players are BASF SE, AkzoNobel, The Dow Chemical Company and many others. Major firms spent huge amounts of money in the development of efficient technologies and at the same time, new firms are coming up with cutting-edge technological innovations, resulting in tremendous increase in the degree of competition.
Consequently, product launches, mergers and acquisitions and partnerships by companies, universities as well as individual researches has been frequenting the construction market headlines.
Sika and BASF, key players of this industry, have 27 major developments acclaimed for in the last five years. They are followed by W.R Grace Construction and Ardex GmbH with 6 and 5, industry specific developments respectively. There are a total of 54 developments over a period of 5 years, done by these 10 major players in the market.
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The overall construction chemicalsmarket is characterized by large number of companies but top three companies account for 54% market share due to the wide distribution network and brand reputation.Rapid developments in emerging countries and use of innovative products and materials in construction activities have supported the growth of construction chemicals additives markets. Along with the demand growth, the adoption of new technologies for construction chemical in emerging economies such as China and India provides a strong impetus to the market growth. Innovation is a key driver for this segment. As per the industry, construction chemical sector spends approximately 3% of its sales on R&D of new products and technologies. This is one of the strategies to increase the market share. The new firms that venture into this market will need huge capital for investment in manufacturing andmarketing along with offering product or pricing benefits to customers. The market is poised to exhibit new product launches and strategic acquisitions or partnerships, as major companies explore for new opportunities.
The rheology modifiers market report is a comprehensive study of the market for different types, applications and geography.
The market is analyzed by the following application segments:
- Paints & Coatings
- Cosmetics & Personal care
- Rubber & Plastics
Following key players were also covered as part of the market landscape analysis:
- BASF SE
- E.I. DU PONT DE NEMOURS
- The Dow Chemical Company
- Eastman Chemical Company
- Ashland Inc.
- The Lubrizol Corporation
- Munzing LLC
The market has also been analyzed for four geographic regions which include North America, APAC, Europe and Rest of the World.
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