(Los Angeles, CA – -March 16, 2016) –Worldwide Business with kathy ireland announces an exclusive feature story on Atomic Props, a company providing jaw-dropping, technology-savvy advertising props for brands.
During the segment, Kathy Ireland interviewed General Manager, David Dunn, and Director of Innovation, Matthew R. Pearson.
David Dunn begins the segment by discussing the challenges that brands and advertising agencies are currently facing. He said, “I think that any agency would tell you that relevancy is the most important factor they have to deal with. It’s very important that they communicate the message from the brands to the public, to ensure that they understand the messages that they want to put out there.”
Matthew R. Pearson discussed, on a high level, how Atomic Props currently helps to solve these challenges. He said, “Atomic Props is a vertically integrated agency meaning that we can take an idea all the way from a concept all the way through installation. There are a lot of logistics that go into one of our products. We take some of the hassle out of that for agencies.”
Vice President of Programming, JL Haber, was quoted stating, “In the technology driven world that we live in today, it has become more and more difficult for companies to stand out with their advertising. Atomic Props takes the time to develop props for companies to use that will allow them to stand out in the crowd.”
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