Sanitization and switching phones used to be tasks for professionals or for those with extensive technical knowledge. With the new service called Cellfie (www.cellfie.no) consumers can perform the following tasks by themselves:
• Have content removed permanently and receive a certificate for a successful secure erase. Cellfie Slett (Erase) is particularly important to companies due to new legislation on personal data. The latest edition of operating system is installed on the wiped device.
• Cellfie Overfør (Switch) is a quick and hassle-free way to move all content from an old to a new phone. Service allows cross-operating systems (Android/iOS/Windows) content transfer.
Later, Alternativ Data will include additional services to cellfie.no, including a useful diagnostic tool for cell phones.
“Piceasoft strategy targets emerging mobile device reuse and recycling market and cellfie.no is the first online service for consumers using Piceasoft unique online technologies in this new business segment, and we are very pleased to do this with Alternativ Data,” said Risto Kivipuro, Piceasoft Chairman.
Similar products were until recently only available at phone retailers’ or as advanced and costly solutions for the business market. Alternativ Data, the company behind Cellfie, represents nearly 30 years of expertise in secure erase and hardware refurbishing. The company is among very few in Norway to be licensed by Norwegian National Security Authority (Nasjonal sikkerhetsmyndighet, NSM).
“We firmly believe there is a need for a user friendly service for everyone to perform advanced tasks on their phones. Also, a mobile device represents a valuable resource, whether it is passed on to family members, gets resold, or is delivered to an environmentally friendly recycling system,” says Lene Zachariassen, Head of Security at AD, the company behind Cellfie.
About Piceasoft Ltd
Piceasoft is an innovative and agile software company developing products to simplify people’s mobile life, established in 2012. Company provides computer and Cloud solutions for retail and consumers: PiceaSwitch™ allows transferring all personal data from old to new phone as well as backup/restore; with PiceaDiagnostics™ service centers and repair shops can save money by finding No-Fault-Found (NFF) causes on the spot as well as estimate the value of phone for recycling; PiceaEraser™ is a software product that enables safe disposal, reuse or resale of mobile devices by permanently erasing all the sensitive user and system data; PiceaVerify™ checks that the device is acceptable for resale/service: Are Anti-Theft locks (de)activated; Is phone stolen; Are SIM card and Memory Card inserted?
Company Name: Piceasoft
Contact Person: Jyri Roselius, CEO
Phone: +358 40 530 2601