Pleasant Hill, California – October 5, 2016 – The beauty industry is among the fastest growing in the industry and according to statistics, $56.2 billion was generated in 2015 alone. The Bureau of Labor Statistics (BLS) says over 1 million people are employed in the primary service segment. With this growth expected to continue, there is need for more professionally trained specialists in the field.
Paul Mitchell has upped the game once more to launch an innovative makeup academy targeting future professionals in the industry. This is an addition to the already highly successful cosmetology school which has been producing highly trained professionals for the industry.
Speaking during the launch of the academy at the company’s headquarters in Pleasant Hill, the Makeup Specialist of the program, Serena Andersen, was enthusiastic about the level of professional training to be offered to learners,
“Our beauty school has been at the forefront in providing support for professionals in the industry. We have consistently trained world-class manicurists, cosmetologists, hairstylists and others. This new platform is aimed at filling the growing demand in society as more people are now looking for specialized makeup solutions. At the academy, our mission is to ensure that employers only get the best makeup artists for their shows,” the international makeup artist noted.
“By making the learning resources easily accessible online, we are extending our reach and making it possible for anyone to become a certified professional. Our high-resolution videos accompanied by coursework will help students learn more effectively,” Ms. Andersen added.
Paul Mitchell Schools was established over 35 years ago in collaboration with John Paul DeJoria. Since then, the company has launched a diverse range of highly acclaimed hair and skin beauty products and learning programs for different professionals in the industry.
About Paul Mitchell The School East Bay
Paul Mitchell The School East Bay, the company boasts an experienced team of instructors and has been instrumental in giving back to the community through charities and other events. The company’s mission is to stand by the beauty industry which it has done by resisting a corporate takeover over the years.
For more details, visit https://eastbay.paulmitchell.edu/
Distributed by Paul Mitchell The School East Bay
Company Name: Paul Mitchell The School East Bay
Contact Person: Steve Eidle
Address:100 Crescent Drive, Suite D
City: Pleasant Hill
Country: United States