Natero Honored as Coolest Cloud Vendor by CRN®

MOUNTAIN VIEW, CA – 2/7/2017 (PRESS RELEASE JET) — Natero, the data-driven Customer Success platform, announced today that CRN®, a brand of The Channel Company, has named Natero to its 100 Coolest Cloud Computing Vendors of 2017 list. This annual lineup recognizes the most innovative cloud technology suppliers in each of five categories: infrastructure, platforms and development, security, storage and software.

The 100 Coolest Cloud Computing Vendors are selected by the CRN editorial team for their creativity and innovation in product development, the quality of their services and partner programs, and their demonstrated ability to help customers benefit from the ease of use, flexibility, scalability and budgetary savings that cloud computing offers.

In addition to recognizing cloud technology suppliers for outstanding products and services, 100 Coolest Cloud Computing Vendors serves as a valuable guide for solution providers trying to navigate the cloud market. The list aids prospective channel partners in identifying the vendors that can best help them improve or expand their cloud services.

Cloud-based solution providers are rapidly embracing Customer Success to drive growth, profitability, and valuation. Natero helps Software-as-a-Service (SaaS) companies predict and analyze customer behavior, and provides tools that help Customer Success teams manage and scale customer engagement.

Using Natero, SaaS providers can centralize their many sources of disparate customer information, including product usage, CRM, support, and financial data. Natero uses this data to form a 360-degree view of each customer, and identify which accounts are at-risk or likely to buy additional services.

 “Cloud-based solutions are now a universal staple of IT services and an integral feature of solution providers’ portfolios,” said Robert Faletra, CEO of The Channel Company. “It is therefore more important than ever for solution providers to be able to find and choose the best, most capable cloud vendors to partner with. CRN’s annual list of the 100 Coolest Cloud Computing Vendors helps them identify and engage these expert suppliers in order to grow and strengthen their cloud businesses. Congratulations to all the vendors on our 2017 list, which have distinguished themselves in this extremely competitive and essential technology area.”

“We are delighted to be recognized by CRN as one of the 100 coolest cloud computing vendors,” said Craig Soules, CEO of Natero. “With our data-driven approach to monitor, predict and drive customer behavior, Natero is delivering a new standard in Customer Success technology to a market that’s poised for growth.”

The new 100 Coolest Cloud Computing Vendors list will be featured in the February 2017 issue of CRN and online at

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@TheChannelCo names @NateroEngine to @CRN 2017 100 Coolest #Cloud Computing Vendors list #CRNCloud100

About Natero

Natero is a Silicon Valley-based Customer Success Platform for B2B SaaS companies. Founded in 2012 by veterans of big data and distributed systems, Natero places actionable data directly into the hands of Customer Success teams through simple and intuitive interfaces, serving to maximize customer lifetime value, and improve SaaS products and processes. Natero is the only Customer Success software platform to merge machine learning for predicting behavior and big data analytics for deep customer insights. In 2014, the company raised $3.3m in a Series A from Merus Capital, Salesforce Ventures, Y Combinator and Andreessen Horowitz Seed. For more information, visit and follow @NateroEngine on Twitter. Watch the video:

About the Channel Company

The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequaled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace.

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Melanie Turpin
The Channel Company
(508) 416-1195

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