Tennis Wear Market – Share, Industry Trends, Overview, Analysis And Forecasts To 2021 By Hexa Reports

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The “Global Tennis Wear Market” for children is at a growing stage and is expected to support the overall market’s growth during the forecast period.

Tennis Wear includes tennis shorts, tracks, skirts, headgear and jackets. One of the most important factors that are driving the growth of the global tennis wear market is the increasing number of tennis tournaments that are being organized across the globe. The high popularity of tennis will also have a positive influence on the growth of the market in the coming years. The prevailing popularity of tennis tournaments like US Open, the Australian Open and the Wimbledon is indicative of the fact that the market has high growth potential.

An increasing number of celebrity endorsements is one of the most important factors driving the growth of this market globally. Launching campaigns related to tennis and promoting products by famous players is an old and effective marketing strategy undertaken by most tennis wear manufacturing companies. One of the key trends gaining traction in this market will be the expanding market for children’s tennis apparel. Increasing interest in tennis among children aged 5-12 years is an emerging trend that is expected to propel the growth of the global tennis apparel market in the coming years.

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Apart from parents, many schools today are encouraging children to take up sports actively like tennis by providing them with the required training. Research states that, one of the challenges against the market growth will be the perception of tennis wear as secondary and high cost. A number of non-professional tennis player do not prefer to purchase tennis specific apparel, as they consider such products as secondary.

Such perception could affect the market growth negatively in the coming years. Tennis apparel especially those manufactured by international vendors are expensive and this might further restrict the growth of the market during the forecast period. The global tennis wear market is segmented on the basis of end user and geography.

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On the basis of end user, the global tennis wear market is segmented into men’s tennis apparel, woman’s tennis apparel, children’s tennis apparel and so on. The “men’s tennis apparel” segment dominated the market and accounted for the maximum share of the market. Factors such as the intense popularity of the sport among the male population and their higher participation rates will contribute to this segments growth in the coming years.

On the basis of geography, the global tennis wear market is segmented into North America, Asia Pacific, Europe, Latin America and Middle East & Africa. The North America led the global tennis apparel market and accounted for almost 48% of the revenue market share during 2015. Growing popularity of the sport in the region is the prime reason for this market’s growth size.

The key players of global tennis wear market are NIKE, Wilson, Adidas, HEAD, LiNing, Champion, Prince, Kappa, Yonex, Babolat, Dunlop, Flia, LACOSTE, Decathlon, UNIALO, Lotto Sport Italia, ANTA, Sergio Tacchini, Kisswiss, Xtep, ERKE, 361°, Under Armour, Amer Sports, DUC, Little Miss Tennis, Loriet, Prince Sports, Solinco and Tecnifibre.

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