BOCA RATON, FL, September 3, 2014 — With the popularity of aesthetic and cosmetic surgical procedures growing on an annual basis, it is becoming ever more important that consumers be aware of the issues surrounding scar healing post-procedure. Jack Fisher, MD, immediate past-president t of the American Society for Aesthetic and Plastic Surgery (ASAPS), continues to work with companies in the skincare industry including Enaltus, to provide consumers with up-to-date information on procedures, treatment options and physician credentials. Enaltus and its latest revolutionary scar treatment will appear in an upcoming broadcast on September 6, 2014 on Bloomberg Worldwide (as pd. prgm) at 4:30 p.m. Eastern Standard Time.
Vice President of Programming for 21st Century Television, JL Haber is pleased to have Enaltus, a leader in the skincare product industry, debut its latest scar management system as an important part of their new television program lineup. They provide advanced scar therapy products and we are very enthusiastic about featuring Enaltus and their latest product, bioCorneum+ on our show. bioCorneum+ is a silicone-based product featuring SPF 30,which creates an optimal environment for skin to heal following any aesthetic procedure. Dr. Fisher believes that it is vital to educate patients about products in the market designed specifically for scar treatment.
Smart Beauty Guide, a website designed by ASAPS for patients contemplating any aesthetic procedure, provides educational materials to patients as well as background information of all board-certified surgeons that are members of the Society. Only surgeons who have demonstrated experience in the field of aesthetic plastic surgery are accepted to the Society as members and only by referral. ASAPS currently has more than 2,600 board-certified plastic surgeons as its members.
Robert Singer, MD stated, “Many individuals who perform aesthetic procedures aren’t adequately trained and know very little about scar management and healing. Anyone with an MD can technically perform these procedures, but they are not necessarily qualified to do so, and accordingly know little about the specifics of post-operative scar healing and management. Consumers aren’t aware of the difference between a doctor who has been formally trained and board-certified in plastic surgery, and someone who may have a medical degree but who has not undergone specialty training. This can create potential problems for any patient post-procedure when it comes to managing potential scars due to a lack of awareness on the part of board-certified doctors,” he continued.
Zubin Meshginpoosh, Chief Operating Officer of Enaltus, said that the benefits of products that reduce scars are critical, which is why Enaltus has created bioCorneum+.
The product is the only FDA -cleared scar management product on the market. To learn more, tune into Bloomberg Worldwide (as pd. prgm) on September 6, 2014. Check your local listings for airtimes. Also visit www.enaltus.com and www.surgery.org.
About 21st Century Television
21st Century Television is an award winning business and health program that is independently produced by MMP (USA), Inc. The show provides its viewers an in depth opportunity to find solutions to the industry problems from some of the top business leaders from across the world. With more than 5,000 companies participating on over 500 shows, 21st Century Television continues to be the premier and targeted outlet for the latest business and health stories. 21st Century Television airs on cable networks to over 100 million potential television households.
For specific market-by-market air dates and times, please e-mail Moniqueh@mmpusa.com. For more information, please visit www.tvbusinessnews.com.
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