Frey Construction & Home Improvement Receives GAF’s Prestigious 2017 President’s Club Award

Frey Construction of Prairie du Sac, WI, has received GAF’s 2017 President’s Club Award. A GAF Master Elite(R) contractor since 2008, it has a reputation for excellence, with consistent reliability, integrity, and commitment to quality.

Prairie du Sac, WI – May 23, 2017 –

Frey Construction & Home Improvement, LLC, of Prairie du Sac, Wisconsin, has received the most prestigious contractor award GAF offers: The GAF President’s Club Award. This highly coveted award recognizes Frey Construction & Home Improvement as one of the “elite of the elite” residential roofing contractors in the United States.

GAF is North America’s largest roofing manufacturer, and only GAF Master Elite(R) Contractors can compete for its residential President’s Club Award. To qualify for this award, a residential roofing contractor must meet specific criteria in at least one out of three different pathways: the Performance pathway, where contractors focus on giving their property owners the best possible service, quality, and protection; the Reliability pathway, where the contractor has a long history of offering their customers the best quality and protection; and the Service pathway, where contractors consistently offer their customers the best protection available in the marketplace.

Frey Construction & Home Improvement has been a GAF Master Elite(R) Contractor since 2008; the company received the President’s Club Award due to its excellent performance in 2016. To become a Master Elite(R) Contractor–a status that less than 2% of roofing contractors nationwide are able to achieve–a candidate must demonstrate proper licensing, maintain insurance (in states that require it), have a proven reputation, and show commitment to ongoing professional training.

A roofer consistently offering quality work would be deemed a good contractor. If that roofer actually invents the impossible, one might call it Frey Construction. According to owner Scott Frey, his company doesn’t sit around waiting for solutions to happen. “With the weather we have in Wisconsin, there are certain products and installations that just don’t work. If we can’t find an existing process to deal with these situations, we develop our own. After fixing so many roofs over the last 20 years, we know what works and what doesn’t. For example, we frequently see wood rot along the fascia boards and the bottom edges of roofs. It’s because of our winter weather–gutters freeze and back up onto the roof, creating a mini ice dam at the drip edge.”

“About 10 years ago, I got fed up,” continues Frey, “so we created the Absolute Gutter. It’s one and a quarter inches higher in the back than in the front, allowing water to evacuate over the front when the gutter’s clogged or frozen. It protects the fascia edge and roof edge from rotting.”

When not engineering new roofing solutions, Frey Construction is hard at work pleasing customers. “What differentiates us from other contractors,” states Frey, “is our 15-year workmanship warranty. It’s unheard-of in our area. Most contractors have a one-, two-, or three-year warranty–or none at all. Essentially, we’re taking the risk of a customer doing business with us–and then following up with free yearly inspections of our work.”

“We do one-on-one consultations with customers,” says Frey, “to provide good, better, and best options, whether it’s for roofing, siding, windows, or gutters. If it’s a roofing job, we back it up with the best possible warranty in the industry–that’s where GAF’s Golden Pledge comes in.”

Customers aren’t the only ones who benefit from Frey Construction’s professionalism. “We work with Habitat for Humanity and other organization to provide low- or no-cost roofing to people who can’t afford it,” says Frey. “We’re recognized by our local Chamber of Commerce, we have an A+ rating from the Better Business Bureau, and we’ve won many awards. Customers can be assured of our reputation.”

Going forward, the company will continue helping customers with their planned remodeling projects. “We want customers to think of us when they think ‘home improvement,’” concludes Frey. “We have the best warranties and reputation, and almost 70% of our business is repeat and referral. You can only achieve that if you ‘wow’ every customer on a consistent basis. When you provide such high value to people, it’s a no-brainer.”

About Frey Construction & Home Improvement:

In business since 1995, Frey Construction is proud of its reputation for excellence. Consistent reliability, integrity, and commitment to quality have helped the company build a loyal base of customers. Frey Construction offers a host of home remodeling options, including roofing, siding, gutters, windows, kitchens/baths, decks, and additions.

Frey Construction & Home Improvement
530 Park Avenue
Prairie du Sac, WI 53578
(608) 643-7914
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About GAF:

Founded in 1886, GAF is the largest roofing manufacturer in North America. The Company is an operating subsidiary of Standard Industries.

GAF products include a comprehensive portfolio of roofing systems for residential and commercial properties, which are supported by an extensive national network of factory-certified contractors. Its success is driven by its commitment to Advanced Quality, Industry Expertise, and Solutions Made Simple. GAF was the first roofing manufacturer to offer a Lifetime limited warranty on all of its laminated shingles, which then evolved with the introduction of the GAF Lifetime Roofing System by extending the Lifetime coverage beyond just the roofing shingles.

With a focus on social responsibility, GAF developed Advanced Protection(R) Shingle Technology, providing excellent durability and wind resistance while reducing the use of natural resources. The Company has also developed single-ply and asphaltic roofing membranes with excellent durability and high reflectivity to meet the most rigorous industry standards while helping commercial property owners and designers reduce energy consumption.

GAF also supports the roofing industry through CARE, the Center for the Advancement of Roofing Excellence(TM), which has provided education to over 230,000 professionals. CARE’s mission is to help professional contractors and distributors build their businesses through sales and management education, and to provide product and installation training to contractors, distributors, architects, property owners, and related industry personnel.

For more information about GAF, visit:

About Standard Industries:

Standard Industries is a privately-held, global, diversified holding company with interests in building materials, aggregates, and related investment businesses in public equities and real estate. With over 7,500 employees and operations in more than 80 countries, Standard maintains a team-oriented culture of meritocracy and operational excellence, and a passionate focus on investing in its people.

Media Contact
Company Name: Frey Construction & Home Improvement
Contact Person: Dayna Hannah
Phone: (608) 643-7914
Address:530 Park Avenue
City: Prairie du Sac
State: WI
Country: United States