Airless Packaging Market: Eco-friendly Nature and Zero CFC Emissions to Drive Adoption

The global airless packaging market is expected to expand at a CAGR of 5.5% within a forecast period from 2016 to 2024, in terms of value. The market’s overall value by the end of 2016 is expected to reach US$4.13 bn.

The minimal space occupied is the main reason behind the increasing demand for airless packaging today. Airless packaging offers zero wastage of space and require reduced packaging material, and thus, extensively demanded by cosmetic industry, where this form of packaging is beneficial. According to the report recently published by Transparency Market Research, the global airless packaging market is expected to exhibit a 5.5% CAGR between 2016 and 2024 and rise from US$4.13 bn in 2016 to US$6.34 bn towards the end of 2024. In terms of volume, the airless packaging market is slated to cross 29,303.2 kilo tons by 2024. 

Given below are some of the key questions regarding airless packaging market answered by TMR analysts: 

Key factors driving manufacturers towards the adoption of airless packaging 

Airless dispensers have been used in toothpastes from over four decades and soon after, skin care manufacturers realized their worth and have been using them extensively. Today, consumers are preferring airless packaging too and their reasons are: guaranteed efficiency until the last push, works even in case of extremely thick formulations, requires little to no preservative, and most importantly this form of packaging follows the ongoing organic and natural trend. Airless packaging is eco-friendly and emits zero chlorofluorocarbons (CFCs). As many products today make use of enzymes, anti-oxidants, peptides, proteins, and botanical actives, there is an increasing demand for airless packaging.

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Competitive landscape of the global airless packaging market

In terms of competitive landscape, Europe is the region to watch out for as many of the key players in the global airless packaging market are based in the European region. These players have large manufacturing capabilities, making Europe a key region in the global airless packaging market. The top four market players operating in the market in 2015 were Westrock, HCP Packaging Aptar Group, Inc., and LUMSON SPA. These players are anticipated to continue to hold key market shares even in the forthcoming years. Players are showing increasing preference for plastics over other materials. This is because plastic has many physical and mechanical characteristics that make it far more superior and feasible than other materials. The trend of premium and luxury packaging is becoming prominent in cosmetics industry. Thus, players in the market are striving towards introducing premium and luxury packaging that have a higher appeal.

Factors restricting the growth of the airless packaging market 

The global airless packaging market is restrained by high cost of machinery. Also, extremely low scope of product differentiation exists in the market and thus, there is a limited scope of innovation and progress in the airless packaging market. In addition to this, the demand for modified atmosphere packaging is steadily growing and is threatening the demand for airless packaging. However, as cosmetic brands continue to make use of airless packaging technology, the impact of this restraint can be reduced.

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