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“”Suntory Holdings Ltd in Health and Wellness (World)””
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Suntory Holdings Ltd Market:

Executive Summary

Suntory has a clear strategy to develop its HW soft drinks in Japan. FOSHU drinks, Boss and Tennensui are core brands and it has strong R&D and marketing strategy for developing and adding value to these brands amid the challenging market conditions. Internationally, Suntory should look to create growth by effective leveraging its acquired businesses.

Suntory Holdings Ltd in Health and Wellness (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Health and Wellness industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Health and Wellness by Category, Health and Wellness by Prime Positioning, Health and Wellness by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Health and Wellness market;

* Pinpoint growth sectors and identify factors driving change;

* Understand the competitive environment, the market’s major players and leading brands;

* Use five-year forecasts to assess how the market is predicted to develop.

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Table of Content:

Scope

STRATEGIC EVALUATION

Key company facts

Suntory Beverage & Food Ltd financial results 2014/2015

First nine months financial results in 2016

SBF: Overseas presence increasing weight on corporate scale

SWOT: Suntory Beverage & Food Ltd

Suntory’s top-line growth strategies (1)

Suntory’s top-line growth strategies (2)

HW by prime positioning

Suntory’s HW strength based on general wellbeing

COMPETITIVE POSITIONING

Suntory underperforms global HW market in 2014-2015

Suntory maintains its global ranking in 2015

Suntory HW sales outweigh non-HW

Organic is the weakest spot for all players in 2015

Suntory: Developed markets carry heavy weight

GEOGRAPHIC AND CATEGORY OPPORTUNITIES

Suntory: White spaces in major HW soft drinks growth markets

Suntory’s water and RTD tea for Japan’s NH soft drinks growth

FOSHU drinks and new FFC certification in 2015

New labelling in FF energy drinks and sugar tax in the UK

Suntory’s mixed performance in FF fruit/vegetable juice

GSK’s assets acquisition and Middle East and Africa potential

BRAND STRATEGY

Suntory’s core HW soft drinks brands and performance in 2015

Strength in NH RTD tea – Iyemon and Suntory Oolong Cha/Tea

Lucozade could look to leverage V for Australasia expansion

OPERATIONS

Suntory’s global network – domestic and overseas operations

Expansion in Europe, Nigeria, Vietnam and Japan

Sustainability goal: Environmental Vision toward 2050

RECOMMENDATIONS

Grow value in developed markets and achieve effective integration

 …CONTINUED

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