Market – Overview:
Baby food packaging products are specially designed for packaging food material for infants and toddlers. A wide variety of packaging materials such as glass jars, plastic containers, metal cans, folding cartons, and flexible packaging are used for packaging baby food products, including dried foods, prepared foods, and milk formula
Baby Food Packaging Market is booming owing to the burgeoning disposable income and the adoption of modern lifestyles.
Wellbeing of their children is at utmost priority of Parents. Baby/Infant Food is on the top of that priority list. New generation of parents are making purchasing decisions centered on their new families. Baby food brands need to build a special relationship, such of a trusted friend with their customers. With the burgeoning disposable income and the adoption of modern lifestyles; spending on baby food is at upsurge. Brand choice in store is a far more intimate and emotional consideration than it is in many other categories, for obvious reasons. A friendly packaging of Baby foods plays a vital role in bringing this relation to life on their packaging and all other brand touch points. In a nutshell, Baby food packaging not only helps the baby food companies to grow their brand, based on a solid foundation of trust but also evolves in to eco- conscious parents. Researches indicate that nowadays parents’ inclination is towards green, innovative, recyclable alternatives to traditional baby food packaging, as it aligns with their desires for more sustainable and nutritious products for their small children. Baby food Packaging suppliers know that the baby food is perishable and, therefore, limits the selection of packaging material for these products. Hence Baby Food Packaging demands an emphasised Care. After all, it is an essential factor that will always increase Baby Food’s sales and extend their sales networks.
Globally, the market for baby food has been increasing due to increasing demand for convenience products and food safety. Increase in health awareness aspects including hygiene, light weight packaging material, easy to carry and reusability is also supporting the growth of baby food packaging market.
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Market – Competitive Analysis:
The Baby Food Packaging Market appears to be highly competitive and fragmented owing to the presence of several large and small key players accounting for a substantial market share. These key players compete based on pricing, innovation, product differentiation and category extension. Well established players incorporate acquisition, collaboration, partnership, expansion, product & technology launch in order to gain competitive advantage in this market and to maintain their market position. Manufacturers are striving to find ways to reduce raw material prices. Raw material suppliers apply the power to determine prices of raw materials, which has an impact on the business.
Bericap India Pvt. Ltd., Essel Propack Limited, Hindustan National Glass & Industries Ltd, ITC Ltd Paperboards, MeadWestvaco Corporation, Tata Tinplate Company of India (TCIL), Tetra Pak India Pvt Ltd, Cascades Inc, and FPC Flexible Packaging Corp, are some of the key players at the forefront of competition in the Baby Food Packaging global Market and profiled in MRFR Analysis.
Market – Segments:
The Baby Food Packaging Market can be segmented in to 4 key dynamics for the convenience of the report and enhanced understanding;
- Segmentation by Type: Comprises Polymer, Paper, Metal, Glass and others.
- Segmentation by Sealing & Handle: Comprises Spout top, Heat seal, Patch handle, Zipper top and others.
- Segmentation by Applications: Comprises Liquid milk, Dried baby food, Powder milk, and others.
- Segmentation by Regions: Comprises Geographical regions – North America, Europe, APAC and Rest of the World.
Access the market data and market information presented through more than 60 market data tables and 25 figures spread over 150 numbers of pages of the project report “Baby Food Packaging Market – Forecast to 2022”
Market – Synopsis:
The popularity of pouches is mainly attributed to their ease and flexibility. Baby food pouches are convenient and portable nutrition, as they are extremely well-suited with consumers’ lifestyles and suggestively promote independent feeding. In terms of packaging, products in glass or tubs contribute to the majority of baby food sales. However, fast growth is experienced by pouches, such as; containers with plastic spouts on the top from which food can be sipped.
Baby food pouches aid in keeping the food inside the pouch fresh for longer. In addition, parents feed their baby in small portions and seal the food back in the pouch for later use. Baby food pouch storage is convenient in comparison to box and glass counterparts, as pouches do not occupy much space on the shelf, in refrigerator or in diaper bags. MRFR Analysis indicates that organic baby food will sell even better in the near future and packaging manufacturers must begin choosing protective, eco-friendly packaging to meet consumer demand and best reflect the products inside the pouch.
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North America dominates the global baby food market with the largest market share followed by Europe, and RoW, accounting for multimillion USD and is expected to grow further by 2022, at a substantial CAGR from 2016 to 2022. In Middle East region factors that are driving the market growth for baby food packaging are High birth rate, increasing consumer awareness and higher disposable income. Other factor which is augmenting the demand for packaging solutions is innovation led by baby food manufacturers to meet varying consumer needs.
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