North America region is generating highest market share in the digital experience management software market owing to better network infrastructure, digitization and higher technology implementation. Digitization in North America is mainly due to the invention of advanced technology and economies benefitting from it. North America region is leading due to presence of major players from the region in the Digital Experience Management Software Market. The implementation of digital experience management software solution by both small and medium enterprises is increasing rapidly, especially one into retail sector. The digital experience management software is gaining demand as organization seek to improve their business growth by shifting from on-premise to cloud based. The initial low cost, saving amount spent on infrastructure, automatic software upgrading and seamless integration is driving the market of cloud based digital experience management software market.
The digital experience management software market is expected to grow at approximately USD 9 Billion by 2023, at 9% of CAGR between 2017 and 2023.
Digital Experience Management Software Market Players:
- Oracle Corporation (U.S.)
- SAP SE (Germany)
- IBM Corporation (U.S.)
- Infosys (India)
- Salesforce.Com, Inc. (U.S.)
- SDL Plc (U.K.)
- Sitecore (Denmark)
- Adobe Systems Incorporated (U.S.)
- Acquia (U.S.)
- Demandware, Inc. (U.S.)
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Digital Experience Management Software Market Segmentation
The digital experience management software market has been segmented on the basis of deployment, solution and service. The cloud based Digital Experience Management Software solution provides search filters in terms of website traffic, most popular site and measure campaign performance. Cloud solution enable organization by providing drag and drop function and offers roll-based workflow. The study indicates that growing demand of digitally stored data and cloud computing is driving the on-premise deployment service.
Market Research Analysis:
The digital experience management software market in North America region is growing due to high adoption of cloud solutions by enterprise and need to improve information governance in organizations. According to the study, the digital experience management software market will show rapid growth in Europe region. Asia-Pacific market is estimated to be one of the fastest growing market as it is continuously investing into research and development of digital experience management software market and growing e-commerce trends to attract more customer s is driving digital experience management software market in the region. Increasing population, and growing IT landscape is boosting the market in the region. The region is witnessing high adoption of digital experience management software tools by enterprises. Developing countries such as India and China are adopting digital experience management software at a large scale owing to increasing e-commerce industries, competitive advantage, growing retail sector is boosting the market in the region. The region is witnessing high growth in digital experience management software market due to growing technological advancement in cloud, analytics and mobile technologies.
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– Investors and consultants
– System Integrators
– Government Organizations
– Research/Consultancy firms
– Technology solution providers
– IT Solution Providers
– Digital Marketing Companies
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