Advertising Industry to 2020 : Market Capacity, Generation, Investment Trends, Regulations and Opportunities

“Advertising Market 2017”
WiseGuyReports.Com Publish a New Market Research Report On -“Advertising Industry to 2020 : Market Capacity, Generation, Investment Trends, Regulations and Opportunities”.


The analysts forecast the global advertising market to grow at a CAGR of 5.80% during the period 2016-2020.

Advertisements include any paid form of non-personal presentation and promotion of ideas, goods or services by an identified sponsor. It is an effective tool used in business to differentiate goods and services in a meaningful way to connect the consumer with the brand.


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Covered in this report 
The report covers the present scenario and the growth prospects of the global advertising market for 2016-2020. To calculate the market size, the report considers the advertising spend by businesses.

The market is divided into the following segments based on geography: 
• Americas 

The report, Global Advertising Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors 
• American Express 
• Ford 
• Pfizer 
• Procter &Gamble 
• Verizon Communications

Other prominent vendors 
• AT&T 
• Fiat 
• Comcast 
• General Motors 
• Johnson and Johnson 
• JP Morgan Chase 
• L’Oréal 
• Time Warner 
• Toyota 
• Walt Disney

Market driver 
• Increased product penetration in the market 
• For a full, detailed list, view our report

Market challenge 
• Rapidly evolving consumer behavior 
• For a full, detailed list, view our report

Market trend 
• Increased use of QR codes for advertising 
• For a full, detailed list, view our report

Key questions answered in this report 
• What will the market size be in 2020 and what will the growth rate be? 
• What are the key market trends? 
• What is driving this market? 
• What are the challenges to market growth? 
• Who are the key vendors in this market space? 
• What are the market opportunities and threats faced by the key vendors? 
• What are the strengths and weaknesses of the key vendors?


Report Details @

Table Of Contents – Major Key Points

PART 01: Executive summary 
• Highlights 

PART 02: Scope of the report 
• Market overview 
• Base year 
• Vendor segmentation 
• Summation errors 

PART 03: Market research methodology 
• Research methodology 
• Economic indicators 

PART 04: Introduction 
• Key market highlights 

PART 05: Market landscape 
• Market size and forecast 
• Five forces analysis 

PART 06: Market segmentation by medium 
• Global advertising market by medium 
• Global TV advertising market 
• Global digital advertising market 
• Global print advertising market 
• Global OOH advertising market 
• Segment comparison analysis by advertising medium 

PART 07: Digital market segmentation by type 
• Digital advertising market by type 
• Global digital search ads market 
• Global digital display ads market 
• Global email marketing market 
• Segment comparison analysis by types of digital advertising 

PART 08: Geographical segmentation 
• Regional segregation of global advertising market 
• Advertising market in Americas 
• Advertising market in EMEA 
• Advertising market in APAC 
• Segment comparison analysis by geography 

PART 09: Buying criterion 

PART 10: Key leading countries 
• Key leading countries in global advertising market 

PART 11: Market drivers 

PART 12: Impact of drivers 

PART 13: Market challenges 

PART 14: Impact of drivers and challenges 


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