The global webinar and webcast market is segmented into deployment type such as on-premises and hosted. Among these segments, on-premises segment is expected to occupy the largest market of overall webinar and webcast market. Further, the rise of the webinar and webcast market is riding on the back of rapid digitization of education and corporate sector. Moreover, increasing initiatives taken by enterprises towards business communications and web-based learning and training are predicted to supplement the growth of webinar and webcast market.
Global webinar and webcast market is expected to post a CAGR of 7.6 % over the forecast period. Moreover, the global webinar and webcast market is projected to expand at USD 800 Million by the end of 2023. Apart from this, the market of webinar and webcast is expanding on the back of rapid urbanization and implementation of webinar and webcast across numerous enterprises around the globe.
The corporate segment by end-user is anticipated to showcase a tremendous growth over the forecast period i.e. 2016-2023. Further, growing adoption of webinar and webcast by medium enterprises in developed regions such as U.S. is believed to propel the growth of corporate segment. In terms of regional platform, with 77% revenue share in 2015, North America region grabbed the largest market of webinar and webcast. Moreover, Europe and Middle East region are anticipated to post a notable CAGR due to digitization of corporate and education sector.
Spiked penetration of smart gadgets
Rising penetration of smart devices coupled with advancement in internet services across the globe is one the major factor fuelling the growth of webinar and webcast market. Furthermore, increasing trend of bring-your-own-device in numerous organizations and growing awareness among the tech savvy population towards the advanced interactive technology are believed to intensify the growth of webinar and webcast market.
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Rising digitization across various sectors
Rising digitization across the globe sequentially raise the demand for webinar and webcast technology to spread information among the employees of an organization. Further, universities and other educational institutes are providing classes and trainings through webinar which is also envisioned to bolster the growth of webinar and webcast market.
However, lack of advancement related to web based services in underdeveloped nations is expected to hamper the growth of webinar and webcast market. Moreover, slow adoption rate of web based service by government organizations is anticipated to hinder the growth of webinar and webcast market.
The report titled “Webinar and Webcast Market: Global Demand, Growth Analysis & Opportunity Outlook 2023” delivers detailed overview of the global webinar and webcast market in terms of market segmentation by deployment type, by end-user and by region.
Further, for the in-depth analysis, the report encompasses the industry growth drivers, restraints, supply and demand risk, market attractiveness, BPS analysis and Porter’s five force model.
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This report also provides the existing competitive scenario of some of the key players of the global webinar and webcast market which includes company profiling of Cisco WebEx, Adobe Connect, Microsoft Corporation, Mega Meeting, Skype, Click Webinar, OmNovia, Webinato, Clickmeeting and Onstream Media. The profiling enfolds key information of the companies which encompasses business overview, products and services, key financials and recent news and developments. On the whole, the report depicts detailed overview of the global webinar and webcast market that will help industry consultants, equipment manufacturers, existing players searching for expansion opportunities, new players searching possibilities and other stakeholders to align their market centric strategies according to the ongoing and expected trends in the future.
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