Modern Living with kathy ireland®: See Diamonds International Introduce Their Exquisite, Unique and Rare Tanzanite Jewelry

Los Angeles, CA – December 5, 2017 — Modern Living with kathy ireland® is pleased to announce an exclusive interview with Morris Gad, CEO of Diamonds International, one of the largest jewelry retailers in the world. Gad will discuss the company’s one-of-a-kind tanzanite jewelry.

The two founders of Diamonds International are both graduates of the Gemological Institute of America. They personally oversee every aspect of the company’s daily operations, as well as sourcing stones from the world’s largest diamond and tanzanite mines. This allows Diamonds International to offer beautiful jewelry — at the best possible value — directly to the public. Diamonds International was founded in 1988 and is headquartered in New York, New York.

2017 marks the 50th anniversary of Tanzanite being found and as such, Diamonds International is unveiling their latest collection, Safi Kilima Tanzanite, the largest selection of the highest grade tanzanite jewelry in the world.

Safi Kilima Tanzanite is handpicked by Gad who selects from the top 3% of all tanzanite to be used in his exclusive collection. Often referred to as the Caribbean Gem, all Safi Kilima Tanzanite jewelry is hand set by highly skilled jewelers who accommodate all requests. Safi Kilima Tanzanite has sold loose stones up to 389 carats which is larger than the iconic tanzanite found in the National Gem Collection featured in the Smithsonian Natural Museum of History, weighing 122.74 carats.

Tanzanite is an extremely rare blue stone that’s found only on a few square miles of land in Tanzania. It is considered to be 1,000 time more rare than diamonds. Gad explains, “In our day and age, I find that young jewelry buyers want something different. People love diamonds, rubies and sapphires — but tanzanite is different. It’s special. It has a magical quality to it. And when they see this different, unique stone, they want it.”

JL Haber, Vice President of Programming for Modern Living with kathy ireland®, is honored to feature Diamonds International. He says, “They say diamonds are a girl’s best friend. But maybe now that phrase should be updated to: ‘Tanzanite is a girl’s best friend.’ This rare, gorgeous stone is rising in popularity every single day — and once you see it, it’s no wonder why. We’re so excited to have Diamonds International on our show to introduce their stunning tanzanite jewelry.”

For more information about Diamonds International’s eye-catching jewelry, visit and tune in to WE tv as sponsored content on Wednesday, December 6, 2017 at 7:30am EST and Bloomberg International on Sunday, December 10, 2017 at 7:30am GMT and 10:30am D.F. and on Sunday, December 17, 2017 at 2:30pm HKT.

About Modern Living with kathy ireland®

Modern Living with kathy ireland® is a weekly business television program featuring real-world insights from corporate executives all over the globe.

Modern Living with kathy ireland® airs Thursday mornings throughout North America on WE tv as part of their sponsored content lineup and to over 50 countries throughout the world on Sundays on Bloomberg International as part of their sponsored content lineup.


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