In China market, the past 2017 is the year made breakthrough in big data and artificial intelligence(AI). Benefiting from aggregating policy, capital, market and users’ demand, the development of O2O food App which combined bid data and AI attracted much attention.
With the rapid development of the Internet, the pace of people’s life and work is speeding up. o2o on-site service including food, cleaning, housekeeping, laundry, massage, health care, beauty, manicure, hairdressing, second-hand recycling, etc. has emerged as the times require to save people’s time. Taking the most popular on-site App “Eleme (饿了么)” as an example, this take-away food App provides many kinds of menus from thousands of restaurants and offers exclusive in-app discounts with a little delivery fee and allows you to order with just a few clicks. You can also save delivery locations, such as work or home, to speed up the process.
After observing the huge demand of O2O on-site service, the electricity giants tried to branch out and expanded on-site service from the first tier cities to the two or three tier cities, so that the on-site service Apps could be popularized in a larger scale. No matter which and what kind of cities you live, you could enjoy the convenience of on-site service Mobile App. Testin summarized data of 2017 Mobile App Synergy Cities of China in on-site service through continuous follow-up tests, data screenings and investigations in 2017. The data is shown in the following figure:
From the data above, we can learn that due to its huge young to middle-aged population, Beijing is the best Mobile Learning App Synergy city in China. The other four in the top five cities are: Shenzhen, one of the most potential cities in China; Shanghai, one of the two most developed cities in China; Hangzhou, a strong economic province along the southeast coast of China and Guangzhou, one of the most prosperous city in the south of China . Besides,Fuzhou, Nanjing and Chengdu are also on the list.
As the largest gathering place of younger generation in China, Beijing, Shenzhen and Shanghai are the best choices of enterprises to launched their on-site Mobile Apps. Meituan（美团), the best on-site Mobile App launched in Beijing, is similar with “Eleme” we mentioned last paragraph. It also a very popular take-away food App. Living here（住这儿）launched by China Vanke Co., Ltd in Shenzhen is an on-site service App designed to provide property service, community exchange and business circle service for owner and tenant of Vanke. The best on-site Mobile App launched by enterprise in Shanghai is Qichacha（趣拿). It is a online shopping and newest product experience App providing users free experience and distribution of all kinds of goods. And Linli580（邻里邦）of a company in Gaungzhou is the most popular one.This App is a community O2O platform providing resident with life services such as property management, property payment, housekeeper, decoration and community tourism and other needs.
“In western countries, many companies have already begun to involved in O2O food App services few years ago. With the needs increasing and the economic developing, more and more people take part in this industry, even they made the industry internationalized.” Mr. Renjie Wang, Testin commentator conducted a O2O food App survey in the UK. “Just Eat is an application be published by a Denmark company which was set up in 2001. Now it is one of the most famous takeaway application in Britain. They always advertise in Xbox, PS4, TV and many websites to attract the people to order foods online. Depend on British market, Just eat was listed for $2.4 billion in London Stock Exchange (LSE) in 2016. At the same time, Uber eats is the first individual application be published by Uber Technology since the Uber be published 5 years ago. Now it almost covered every major city in the world and it also is the most popular takeaway application in Britain. In Google play, Uber Eats already have more than 10 million times download.”
Mr. Wang also conducted a O2O food App survey of the Canadian market, “Fantuan (饭团) – Fantuan is the most popular application for Chinese students in Canada. It includes every kinds of foods and it also gives users different recommendations everyday. Give them more choices. In 2017, Fantuan begun to support Alipay. By this way, It raised their awareness and attracts more Chinese students at the same time. FoodHwy – FoodHwy is the biggest platform of Chinese with foreign nationality in Toronto.The things which are different from other local food platform in Canada, FoodHwy often gives their users some discount to help them save money. It almost includes everything you know, such as the supermarket, restaurant. Because of this, FoodHwy has a nickname called ‘Canadian Eleme’ in Canada. Now this is one of the most popular application for Chinese in Canada.”
“In general, there are many difference between same kind of applications in different countries. In my opinion, the factor of this situation is the people. The companies do not know what people want accurately. If a company understand what do people want, then it will win,” Mr. Wang said.
Testin AppBase possesses the world’s largest integrated benchmark database in terms of App market, operations, products and research & development. And all Testin’s customers, partners, invited industry experts and investors can obtain anonymously the Testin AppBase Synergy Report for a specific object generated by the AppBase database. AppBase is the comprehensive index of strength of Mobile App. The following figure is the 2017 annual bulletin of AppBase in on-site service by Testin. Testin collected data from aspects of Marketing & Operation, Product & Development and Product Strengtheners and divided them into Market Drivers, Synergy and Entrants.
Testin is the global leader in One-Stop-Application cloud testing services for applications such as web, mobile web, H5, native mobile APP, Lite APP, mobile games, VR/AR, wearable, AI, smart home, smart driving, IoT and industrial APP developers to provide the necessary one-stop testing services and quality assurance. Testin is the disruptor of the traditional software testing service mode, combine AI automated real device SaaS testing, crowdsourcing testing, full stack security testing and continuous big data analysis, succeeded not only in capturing the domestic market of China but also in sett its foot of the global arena, has now continued to serve more than 800,000 developers with their 2.3+ million APPs, branding clients including most tier 1 internet entities and McDonald’s, Nestle, Starbucks, Daimler, BMW, Philips and Kabam, etc. Testin has been certified by ISO9000, ISO27001, ISO20000, ISO17025, CMMI3 and CNAS, aims to help developers to build confidence in their applications and ensure a good user experience. Testin has secured US$84.9 million in 3 rounds of IDG, Banyan, Haiyin, and CEL. Testin has been recognized as 2015 and 2016 Deloitte High-Tech & Growth Top 50 China, Red Herring Finalist 2014 Asia 100, 2015 Global 100 and 2017 Red Herring Global 100 Winner.
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