Modern Living with kathy ireland® Digs Into NapUp to Explain Their Innovative, Comfortable and Safe Solution for Kids Sleeping in the Car

Los Angeles, CA – February 21, 2018 – NapUp Founder and CEO, Ben Cohen Gazit, and Director of Global Communications, Sigahl Silvera, are featured on the award-winning, global TV show, Modern Living with kathy ireland®. The segment’s topic is a comfortable and secure way to help keep kids from bobbing their heads as they sleep in the car.

Developed in 2014, NapUp is a head support used with children’s’ car seats and high back boosters. It is the first real solution that allows kids to sleep comfortably and securely while sitting in the car. NapUp’s straps and Velcro are both adjustable to fit different car seats, as well as the different head sizes and forehead shapes of children. This allows the NapUp to be used for years, growing with each child. In addition, NapUp’s innovative design adheres to the highest quality and safety standards in the United States and Europe.

Cohen Gazit says that NapUp has filled a real need for parents who drive in the car with sleeping children. He explains, “NapUp is the first real solution for holding and supporting the child’s head comfortably on the go while not compromising safety. It’s a sophisticated product. My challenge as a parent was also to make it easy to use.”

JL Haber, Vice President of Programming for Modern Living with kathy ireland®, is thrilled to feature NapUp. He says, “I respect companies that see a need in the marketplace and create a solution! The smart people behind NapUp have done just that. NapUp has allowed kids to ride in the car more safely and securely. You can’t put a price on that. We’re excited to feature NapUp on our show.”

For more information about NapUp, visit

Tune in to see NapUp on WE tv as sponsored content on Thursday, February 22, 2018 at 7:30am EST and on Bloomberg International on Sunday, February 25, 2018 at 10:30am D.F.

About Modern Living with kathy ireland®

Modern Living with kathy ireland® is a weekly business television program featuring real-world insights from corporate executives from all over the globe.

Modern Living with kathy ireland® airs Thursday mornings throughout North America on WE tv as part of their sponsored content lineup and to over 50 countries throughout the world on Sundays on Bloomberg International as part of their sponsored content lineup.

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