The Timeout Project is an inspiring startup that is currently raising funds and support via Kickstarter in order to produce a high-quality sports-based television commercial targeted at the insurance industry. The project will be used as a vehicle to affect positive social change and the creators of this project are welcoming everyone to contribute in raising funds and support.
The branding concept that they have developed integrates perfectly into every aspect of sports advertising. The brand slogan is “Because there’s no timeouts in life”; the overall concept being that in real life one doesn’t have the ability to simply freeze time to get out of a difficult situation or to strategize about the next course of action. Using real life circumstances the possibilities for this concept are virtually limitless. Numerous samples have been included on the project’s website www.thetimeoutproject.com, as well as on their Kickstarter page.
“The goal of this project is to create a branding campaign that will challenge the likes of the gecko and the duck and compete with such industry standards as ‘you’re in good hands’ and ‘like a good neighbor’,” said Andre of The Timeout Project, while introducing this project to the Kickstarter community.
All funds raised through this Kickstarter campaign will be used in the creation and development of commercials that are witty, fun, and very entertaining. The project will act as a catalyst for positive change and to support the advancement of social causes.
The Kickstarter Campaign is located on the web at:
www.kickstarter.com/projects/322218759/the-timeout-project and supporters from around the world can back this inspiring initiative by making generous pledges and donations. The goal of this project is to raise a sum of CA$ 65,000 and the project offers several great rewards for the backers. More details are available on the Kickstarter campaign page of the project.
About The Timeout Project
The Timeout Project is an inspiring Canadian startup with an aim to redefine the way people advertise in the insurance industry. The startup is all set to produce a high quality, sports-based television commercial for the insurance industry with an aim to replace the ongoing trends with something inspiringly positive. Moreover, the project is currently raising funds on Kickstarter for a branding campaign and it is welcoming generous community support.
Company Name: The Timeout Project
Contact Person: John Tooke