YayWay – Solving “Insta-Scam”

Platinum Writer Charles Simmons brings YayWay project to Kickstarter

YayWay is a new revolutionary clutter-free, easy-to-use web-based app that connects fans to their favorite celebrity, athlete, event, TV, film, representatives and brands. YayWay is a one stop shop where all the celebrities and content are validated. YayWay has launched on Kickstarter.com and is currently in the ground floor stage of raising funds. 

Charles Simmons is the Founder & CEO of YayWay by day and a recording artist, producer songwriter by night. Charles received a platinum CD award for a song on The Games’ CD titled “The Documentary”. His music has been sampled by Wiz Khalifa, Fabolous and others.

“Eight years ago I went online to search for myself and my content only to discover there where many fake doppelgangers. There were many people with the same name, couple of people pretending to be me and several people auctioning off and selling my music without my permission. I begin pondering what I could do to stop and change this. That was the moment I began to formulate in my mind the artist / fan collaboration idea. I wanted to find a way to personally reach and engage with my fans in a real way, with a personalized and true connection. I wanted them to know it was really me, I wanted them to know the true places to purchase my music, my merchandise, my events and I wanted them to be aware of the scams. After the last few years of watching increasing amounts of fans being fooled by fake concerts, (Chris Brown – Vancouver) and “Insta-Scam” profiles being posted, my partner Bill Shook and I knew something had to be done now,” says Simmons.

Fans need to eliminate being scammed, or getting caught up in a money scheme by someone pretending to be their favorite celebrity, athlete or brand. YayWay prevents being lead to a fake site, only to get a virus or have your identity stolen. When YayWay is used to search, only verified celebrities, musicians, sports teams, are delivered so fans won’t have to worry about scams or viruses because of multiple site searches. With the true prices, the true people, and the true places, the result is: no more scattered or conflicting information, no more missing concerts or events and, if a fan is connected with Christina Aguilera, YayWay verifies that it is Christina Aguilera. No Pretenders allowed.

McAfee Anti Virus says: “Fans searching for celebrities… are at risk of running into online threats designed to steal personal information, such as email addresses and passwords. Clicking on these risky sites and downloading files such as pictures and videos expose surfers to a larger risk of downloading viruses and malware”.

YayWay is the solution! No More False Search Results! The YayWay app will give you a healthy dose of C.A.R.B.A.(Celebrities, Athletes, Representatives, Brands and Artists). YayWay has partnered with Warren Moon and Sports 1 Marketing to deliver this new revolutionary app to the world.

Kickstarter campaigns operate under an “all-or-nothing” funding model so if the YayWay project doesn’t reach its goal at the end of 30 days then it might be years before you’ll see it on the market. To follow their project, be sure to find them on Twitter @theyayway and Facebook.com/yayway.experience.everything and spread the word to your social media networks.  Consider donating as little as $1 to help their project come to life.  If you decide to donate more, you might be among the first in the world to connect with YayWay.

If you’d like more information about the YayWay App, or if you’d like to schedule an interview with Charles please email c.simmons@theyayway.com or send them a tweet @theyayway.


David Meltzer, CEO of Sports 1 Marketing/Former CEO of Leigh Steinberg Sports & Ent:

Social media is long overdue for an app like YayWay.  With all of the current issues behind fake social profiles, hacked user accounts, and leaked personal material—YayWay is here to avert these future problems.  This campaign deserves the right attention and financial support to build their app. 

Warren Moon, Pro Football HOF & Canadian Football Hall of Fame:

The mobile aggregator YayWay not only simplifies the use of social media, but it secures it.  With YayWay users knows what they are reading is validated and true from their favorite athletes, celebrities, and brands.  Nobody has to worry about purchasing merchandise from a third party or fraudulent site.

Jeff Greene, Athletic Brand Consultant, Sports 1 Marketing:

Working with several athletes, and major brands, the market is in desperate need for a social tool such as YayWay. Instead of seeing updated content from 10 different social media applications, YayWay aggregates everything to one! And then some! By adding a validation to each profile, and web content, there’s no other application users need to interact on.

Distributed by CrowdfundingPR

Media Contact
Company Name: YayWay
Contact Person: Charles Simmons
Email: c.simmons@theyayway.com
Phone: 951-553-4542
Country: United States
Website: https://www.kickstarter.com/projects/61005427/yayway