Major Players Analyzed In Study Are: Denso Corporation (Japan), Alpine Electronics, Inc. (Japan), Synaptics Incorporated (U.S), Clarion Co. Ltd. (Japan), Magneti Marelli S.p.A. (Italy), Delphi Automotive PLC (U.K), and Continental AG (Germany). Robert Bosch (Germany), Valeo S.A. (France), Altran Technologies, SA (France), Visteon Corporation (U.S.), Luxoft Holding, Inc. (Switzerland), and Voicebox Technologies (U.S.).
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Automotive HMI Market Overview:
The HMI feature has been significantly incorporated in automobiles lately. Market focused reports related to the automobile industry among others recently have been made available by Market Research Future which publishes reports on this industry. The market is estimated to grow at an 8.5% CAGR in the forecast period.
The increased emphasis on reducing the magnitude of distraction the driver faces has driven the growth of the market. The HMI manufacturers and OEMs are of late concentrating on the installation of HUD in mid-size vehicles. The visual interface technology is anticipated to lead the market for the length of the forecast period because of factors such as inventions in electronic systems, incorporation with display systems, and improved consumer preference for implementation of visual interface technology. The multimodal input systems such as touch screen, haptic feedback, etc. are replacing the traditional form of technology such as hard push buttons, warning lights, and rotary controls. Moreover, improved sales of commercial and passenger vehicles in the emerging countries will lead to higher demand for HMI in vehicles during the forecast period.
The market for automotive HMI is segmented based on technology, access type, product, and vehicle type. The product basis of segmentation of the market comprises of central display, voice control, head-up display (HUD), instrument cluster and others. The HUD segment is anticipated to control the market through the forecast period because HUD is used in luxury and mid-sized vehicles. The technology based segmentation of the market comprises of acoustic, visual and others. The access type segment of the automotive HMI market is divided into multimodal HMI and standard HMI. The multimodal segment is expected to dominate the market during the forecast period because OEMs are shifting their traditional control system with high-tech HMI. Lastly, the vehicle type segment of the market comprises of commercial vehicles and passenger car. The passenger car segment is projected to dictate the market growth trends in future owing to development in sales of passenger cars in developing countries.
- Voice Control
- Central Display
- Instrument Cluster
- North America
- Asia Pacific
- Rest of the World
Detailed Regional Analysis:
The regional analysis of the market covers regions such as Europe, North America, Asia Pacific, and Rest of the World. The Asia Pacific region is projected to account for a major market share owing to an increase in demand of HMI in high-end vehicles. In the Asia Pacific, nations such as Japan and China are becoming manufacturing hubs for automakers because of the lower costs involved. Besides, the rise in the disposable income levels will lead to improved sales of vehicles. These factors will result in the expansion of the demand for HMI in the vehicles. The North American region is projected to be the next leading market because of the flourishing luxury car segment. The improved sales of luxury cars will also lead to a higher installation of HMI in the car, leading to the expansion of the market. Among the countries in North America, U.S. is likely to dominate the market in future.
Global Competitive Analysis:
The forecast for growth in the market appears to be promising through the forecast period. The continual delivery of customer value has enhanced the market value of the industry. The proficiency to fuel competitive capabilities is among the main reasons powering their efforts in this period. The growing levels of diversification in the industry, have permitted the companies to use many chances available in the industry. The companies in this market are adapting to the state of events by employing portfolio upgrades and upholding financial fluidity. Moreover, the challengers are handling the competitive environment by driving the market growth elements to their advantage. The market competitors are framing their plans for corporate strategy in a way can bring about the best value for growth in the current scenario, while also simultaneously improving their product’s value.
May 2018 Global plastic solutions heavyweight, Novares, has injected an investment of €5 million into UK flexible electronics pioneer FlexEnable in an initiative directed towards the automotive industry. The strategic equity investment from the French business will drive FlexEnable’s roadmap to bring flexible organic LCD (OLCD) technology to automotive interiors. This investment in FlexEnable will support Novares’ new solutions for light, clean, connected and autonomous cars that are user-friendly and include HMIs with an improved passenger experience.
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