Cold-pressed juices have been rising in popularity for some time now. Their long shelf life and abundant nutrients are some key factors that have motivated growth for this market. A global decline in consumption of carbonated beverages and the increasing awareness about the negative effects of these beverages has fueled market growth for cold pressed juices. Additionally, many cold-pressed juices add super foods such as goji berries and acai to boost health benefits.
The global increase in disposable income has driven a demand for lifestyle products. Consumers are seeking out and demanding healthier options due to the growing awareness of good health. Juice cleanses diet trends that have gained significant traction and further drive growth. Cold-pressed juice manufacturers commonly produce various blends that provide specific uses such as weight loss, for glowing skin and healthy hair, detoxification, and energy boosting to name a few. This has proven to further drive demand for the product specifically due to the availability of customized monthly juice offerings based on need and preference.
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Market Research Future, has published a detailed report about the cold-pressed juice market. The report contains unique insights into trends, challenges, and opportunities in this market during the forecast period of 2017 to 2023.
Major Key Players:
Some prominent players in the global cold pressed juices market that has been featured in this report include PepsiCo Inc., Hain BluePrint, Inc., Suja Life LLC., Liquiteria Inc., JustPressed, Organic Press Juices, Evolution Fresh and Pressed Juicery.
Latest Industry News:
Tesco, the largest supermarket chain in the U.K has announced the launch of a new range of cold-pressed juices. Waste Not is an innovative idea to reduce wastage of fresh, misshapen vegetables and fruits. Misshapen fresh produce is usually thrown out or used as animal feed despite being just as edible as normally shaped produce. Another benefit of using misshapen fruits and vegetables is the reduced price point, and at GBP 1.50, Waste Not is likely to undercut the cold-pressed juice market while saving around 3.5 tonnes of fresh surplus produce.
A social entrepreneur, Henry Obispo is building the first cold-pressed juice bar and plant-based eatery in Bronc, New York. Inspired by the need to create better health habits in his community, the concept “Born Juice” is being designed to use green technology and promote sustainability by the SUNY Farmingdale Department of Urban Horticulture and Design.
The cold pressed juices market has been segmented into category, type, distribution channel, and region. Segmentation of the market provides a deeply comprehensive view of the market and allows for accurate predictions of market trends during the forecast period.
Based on category, the market has been segmented into conventional and organic.
Based on type, the market has been segmented into fruits, vegetables, and blends.
Based on distribution channel, the market has been segmented into store-based and non-store based.
Based on region, the market has been segmented into North America, Europe, Asia Pacific (APAC) and the Rest of the World (RoW).
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North America holds a strong lead in the cold-pressed juices market and is expected to continue its dominance of the market during the forecast period. Increasing demand for healthy food and the dramatic spike in health-conscious consumers have changed consumption pattern allowing the cold-pressed juice market to flourish in this region.
Europe is expected to experience a massive demand for cold-pressed juices due to a decrease in consumption of aerated drinks and a general shift toward healthier lifestyles.
The Asia Pacific is expected to witness significant growth during the review period due to a growing awareness of health benefits offered by cold pressed juices. The region has unrealized potential which is attracting global players to invest in the developing market.
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