Boca Raton, FL, October 29, 2014 — Thomas Jenson, Founder and CEO of Mojn, discusses his company’s innovative approach to targeted emails that, he hopes, will re-ignite the passion consumers once had with their inbox. Tune in to watch Mojn’s segment airing on Bloomberg Worldwide (as pd. prog) on November 2, 2014. Check your local listings for airtimes.
According to Jenson, the relationship between consumers and their electronic mailboxes has changed drastically over the last 15 years. The romance is over — largely due to the voluminous amounts of spam sent out to millions of people each day. Jenson hopes to change and to revolutionize that through Mojn. He imagines a world where people once again look forward to checking their inboxes, instead of dreading the task.
Mojn’s innovative approach to digital communications involves more of a soft, enticing whisper that addresses a consumer’s specific needs, as opposed to the open-screaming-all-day-long method of old. And coupled with Mojn’s tastefully worded email marketing campaigns come with targeted content — using the email of a fully-opted-in consumer to track purchases, sign-ups and more. However a consumer uses their email, Mojn is able to track it. This gives businesses valuable new insight into the kinds of targeted ads a consumer responds to, upping the conversion rate and helping bump up the bottom line.
Vice President of Programming, J.L. Haber, is pleased to help spread the word about Mojn. “Mojn’s highly innovative system of targeted email helps both small and large businesses make better and more efficient use of email,” Haber stated. “And we’re happy to play a small role in bringing the news to those who will best benefit.”
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