High nutrient content of the extract and application in the treatment of cold, hay fever, depression, gum infection, tooth decay and others is making the product popular across the globe. Increasing health consciousness among the consumer’s and escalating demand for herbal extracts is supporting the growth of acerola extract market. Furthermore, increasing application of acerola extract in various industries such as bakery and confectionery, dairy and frozen desserts, beverages, food supplements, sweet & savory snacks, and others is driving the growth of the market.
Urbanization leading to consumers demand for cross-regional cuisines is supporting the growth of this market on a global level. Boost in the health sector backed up by the fitness trends followed by the consumers’ is also adding fuel to the growth of acerola extract on a global platform. Fast pace of lifestyle, increasing awareness about the variety of products available through product promotions has significantly given an uplift to the acerola extract market.
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Latest Industry Updates:
Sep 2017 Naturex extended their “Beauty Food” range with the launch of “Energy Boost” collection which is made up of two concepts formulated with cornelian and acerola cherry extracts. Acerola cherry extracts is used based on its high antioxidant power and recognition as a superfruit.
Aug 2017 In order to create consumer awareness about health benefits obtained from acerola extract, UK firm Moju launched their new cold-pressed juice shot portfolio- “Moju’s Acerola Cherry Juice Booster Shot”.
Apr 2016 Kemin Food Technologie; a U.S. based ingredients manufacture announced the launch of their Acerola extract which claims to o stabilise colour and favour in a range of foods and beverages.
Major Key Players Analysis:
The acerola extract market is found to be competitive with large number of established players in the market. The players are found to have indulged in rivalry wherein they fight in terms of quality of product they deliver to the consumers. In order sustain their consumer-base, manufacturers are identified to be investing hugely in the R&D sector to create product differentiation. The best long-term growth opportunities for this sector can be captured by ensuring ongoing product improvisations and product promotions to create a strong consumer base.
The key players profiled in acerola extract market report are Naturex (France), The Green Labs LLC (U.S.), Amazonia Exportacao E Representacao (Brazil), Nutrilite (Amway) (U.S.), Nichirei Corporation, Inc. (Japan), Vita Forte (U.S.), and Martin Bauer Group (Germany) among many others.
The Global Acerola Extract Market is segmented into Latin America, North America, Europe, APAC, and Rest of the World (RoW). Global acerola extract market is highly dominated by North America and Latin America due to high production of acerola in the region. APAC is fastest growing region due to shift in consumers’ food consumption trend and improved disposable income in the region. The consumption of acerola extract in developing countries is expected to grow in upcoming years based on rising health consciousness in the consumers and escalating demand for herbal products.
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The Global Acerola Extract Market has been divided into Form, Application and Region.
On The Basis of Form: Powder, Liquid and others
On The Basis of Application: Dairy and frozen desserts, Bakery and Confectionery, Beverages, Food Supplements, Sweet and Savory Snacks and others
On The Basis of Region: North America, Europe, Asia Pacific and ROW.
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