WooCommerce is one of the most popular ecommerce platforms in the world. A reason for its popularity is how cost-efficient it can be when compared to competing platforms like Shopify and BigCommerce. Due to its popularity, WooCommerce enjoys healthy support from designers and developers, who’re constantly creating new themes for it.
Logic Inbound, a digital marketing agency in Seattle, recently published an article which gives users an overview of WooCommerce themes – how they’re different from regular WordPress themes and which ones store owners in different niches should go for.
WooCommerce is basically a WordPress plugin. Now, WordPress enjoys its fair share of popularity, and there are thousands upon thousands of free and premium themes available for it. But users should know that not all WordPress themes are built to work with WooCommerce, in the same way that WooCommerce extensions aren’t really built for normal WordPress. The purpose of WordPress is to display content such as blog posts. WooCommerce on the other hand, is an ecommerce platform, which is meant to display content such as product pages, customer carts and so on. Naturally, WooCommerce works best with themes that are built especially for it.
Users who’re interested in building an ecommerce shop using WooCommerce and WordPress should first take into account whether to use WordPress.org or WordPress.com. Now, both are essentially the same because the underlying software is the same. However, WordPress.org has to be downloaded and deployed on a web server to work. On the contrary, WordPress.com is a hosted SaaS (software as a service) product, much like Squarespace and Wix, where the user simply signs up and starts using the platform.
For ecommerce sites, it is recommended to go with WordPress.org since the site owner can decide where to host the site and just has greater control over the whole system. WordPress.org sites can be expensive to deploy, as the site owner has to purchase web hosting, domain name, SSL certificate and possibly additional site security from services such as SiteLock.
After WooCommerce has been installed on WordPress (self-hosted or hosted), a theme must be chosen for it. Although WooCommerce comes with its SiteFront theme which gives users a lot of options for customizations, it is recommended to with a pre-built theme (either free or premium) to speed up the launch of the store.
When it comes to premium WooCommerce themes, there’s a lot of choice. Sites like ThemeForest and Template Monster sell thousands of WooCommerce themes between them. Store owners can expect to pay around $59 for a premium theme, which usually comes with 6 – 12 months of customer support and free updates. For budgetary reasons, store owners can also opt for free WooCommerce themes. There are plenty of these available, but the quality might not be up to par with their premium counterparts and neither is there any customer support. But free themes can make it a bit less expensive to launch an ecommerce store using WooCommerce, so they can’t be overlooked.
Company Name: Logic Inbound
Contact Person: Hayk Saakian
Email: Send Email
Phone: (206) 800-7756
Address:500 Mercer Street Floor 2
Country: United States