Now, if you’re a store owner you might be thinking that WooCommerce is the best thing since sliced bread, since it’s free to use. After acquiring WooCommerce (for free), you’ll need to face the costs associated with running a WooCommerce store.
There are quite a few ecommerce platforms available in the market today, but perhaps none is more widely used than WooCommerce. In fact, WooCommerce powers a staggering 30% of all ecommerce sites across the globe. One of the major appealing factors of this platform has to be its open-source nature, which makes it completely free to use and modify. So, merchants can enhance its functionality either by integrating plugins (of which there are many) or by hiring a developer.
Free as it may be however, running a professional WooCommerce-powered ecommerce store is far from free. Once you download WooCommerce, there are a lot of additional steps to take before you’ll have an up-and-running ecommerce site. To help clear the mist in front of real-world WooCommerce pricing and costs, Logic Inbound have recently published an article which goes into detail regarding the various components and their costs which go into making a professional WooCommerce store.
The best approach to building a WooCommerce store for novice merchants is to have a solid idea of the budget they’re willing to spend. Once a budget has been set, choosing what kind of components to add to your WooCommerce store will become easier, since the decision will be dictated by a practical proposition. The article explains WooCommerce pricing by calculating the price for a barebones WooCommerce store that does not include any premium plugins (which can otherwise drive the cost / year up dramatically).
The first component to take into consideration in WooCommerce pricing is hosting. Hosting presents a dilemma, since if a cheap hosting plan is opted for, the user experience will suffer as site load times will be slow. However, expensive dedicated server plans can be end up costing more than $1000 / year in hosting fees alone, so a balance must be struck between price and performance. For smaller stores, shared hosting plans are perfectly fine. Users will then need to pick a domain name for their site, which isn’t that expensive and prices for decent domains start at around $15 / year.
Next step is to purchase SSL certification for the site, which can vary in price depending on the vendor. Usually, expect to pay more than $50 annually. SSL certificates are absolutely not a component you can skip on, as not having one can severely hurt your site’s SERP rankings.
The above-mentioned costs will enable users to deploy a WooCommerce installation online, under their own domain name. The next steps however are the crucial ones. First of all, a theme design needs to be chosen. Free WooCommerce themes are available, but premium ones can cost as much as $100. The theme will need to be installed and customized by a WooCommerce developer, and that’s where the upfront costs can simply skyrocket. Developers aren’t cheap, but a good one will produce robust results.
A barebones WooCommerce site can cost nearly $700 – $800 to start. But the inherent advantages of WooCommerce (fully customizable platform) make it an incredible value.
Company Name: Logic Inbound
Contact Person: Hayk Saakian
Email: Send Email
Phone: (206) 800-7756
Address:500 Mercer Street Floor 2
Country: United States