Los Angeles, CA – August 7, 2018 — Worldwide Business with kathy ireland® is pleased to announce an exclusive interview with Bill Fisher, CEO of Decision Sciences Research Associates and CX Solutions to discuss the power of market and customer research to improve your brand and increase revenue.
Decision Sciences Research Associates provides real-time data and solutions to its clients. Founded in 1981, it is a technology driven company that collects and interprets customer data to inform marketing, sales, cultural strategies, and processes that help improve the customer experience.
“We do data collection, analyzation, forecasting and modeling with a focus on customer survey research,” says Fisher. “Our business intelligence platform, or FlexDash®, is DRSA’s strong point. That’s where we house all of our client data. Customers can go in and slice and dice their own data into any variation they want. We do this at a fraction of the cost of larger organizations. We do data collection and analytics, with CX solutions providing the consulting function. They go in and analyze what is and isn’t working and provide custom recommendations to our clients.”
CX Solutions developed and pioneered the science of quantifying and managing the “customer experience.” CX Solutions was also responsible for the first landmark government funded study of customer complaint handling in the United States during the mid-70s and 80’s.
Their services include customer journey mapping and Voice of the Customer program design, custom research and reporting, and consultative assistance in utilizing the data to create change and improvement on the bottom line.
“Data continues to be an integral part of how businesses understand their customer to create meaningful experiences,” says J.L. Haber, Vice President of Programming for Worldwide Business with kathy ireland®. “Helping companies make a difference also means an improvement on the bottom line.”
For more information about Decision Sciences Research Associates or CX Solutions, visit dsra.com and www.cxsolutions.com and tune in to Fox Business Network as sponsored content on Sunday, August 12, 2018 at 5:30pm EST and Bloomberg International at 7:30am GMT, 10:30am D.F. and 3:00pm HKT.
About Worldwide Business with kathy ireland®
Worldwide Business with kathy ireland® is a weekly half-hour show featuring global executives sharing their business insights and framing the opportunities shaping their industries. Hosted by a business mogul, Kathy Ireland interviews some of the brightest minds in business today. The show broadcasts on Fox Business Network as part of their sponsored content line up and globally on Bloomberg International. Worldwide Business with kathy ireland® extends beyond the weekly on-air program with digital content delivered on various video platforms and across social media.
Visit www.tvwwb.com for detailed airing schedules or check local listings.
Company Name: Worldwide Business with kathy ireland®
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