The new Kickstarter campaign features ORALOGICA’s organic and natural oral care products that contain no harmful chemicals which is possible due to its patent-pending technology. This is a significant breakthrough in delivering new and natural benefits to the consumer marketplace in this category.
Are you aware that almost every bottle of mouthwashand every tube of toothpaste has a warning label in small letters that states something similar to “If swallowed, call your doctor and Poison Control?”asks Mindi Osborn, CEO of Oralogica. “Part of this campaign is to help consumers make educated choices by providing easy access to information on many competitors ingredients”. Oralogica’s website https://www.oralogica.com/compare/mouthwash/ and https://www.oralogica.com/compare/toothpaste pages list the ingredientsof most current mouthwash and toothpaste on the market and identifies the potentially harmful chemicals or ingredients in them. Consumers are then directed to the U.S. Government’s National Institute of Health’s PUBCHEM web site (pubchem.ncbi.nlm.nih.gov) for details on any chemicals/ingredients they choose to further research.
A crowdfunding campaign is an ideal method to introduce Oralogica’s oral care products to the world and it selected InventureX to facilitate this “go to market” strategy because it shares ourcommitment to organic products and eco-friendly packaging. “Hands down, no question, Kickstarter is the perfect platform for these amazing products. Trust me, Mindi, that we will find your core audience and your amazing products will have a very successful launch” stated Mark Campbell, VP of Marketing at InventureX to the Oralogica team.
Oralogica’s oral care products are all natural and organic, contain organic vitamins, minerals and a blend of essential oils which are housed in eco-friendly glass bottles. The benefits of using RINSE and PASTE are numerous including whitening the teeth, fighting biofilm, fighting bad breath, protection against demineralization and cavities, and nourishing the whole mouth including roots, nerves and dentin.“After only one week into the campaign, we are confident that we are trending to meet and exceed our fundraising goals based on our data research thusfar. It is very typical for the client to be nervous early on in the campaign and my job is to put these concerns behind them” says Joe Parker, Marketing Coordinator of InventureX.
Oralogica is also committed to improving the environment and product efficacy with glass packaging that can be re-used as a water bottle. RINSE and PASTE are made in the USA using domestic and imported ingredients. The company is an innovative oral care product company and touts that it is “the first organic oral care company created from a passion to change the world” by offering the first products in this category that contain no harmful chemicals. The launch of the campaign on Kickstarteris aimed at raising funds for its new line of products. More information about the campaign and the products can be found on Oralogica’s website www.oralogica.com. Information is also available across different social media platforms including Facebook, Twitter, and Instagram.
ORALOGICA is the first organic personal care product company created from a passion to change the world by providing consumers with superior organic oral care products that are healthy, effective and contain no harmful chemicals. Founded by David Dolezal, Oralogica offers a wide range of oral care products to provide alternatives to those that desire to use oral care products that have eliminated the need for any harmful ingredients contained in the current productson the market. The company is headquartered in Scottsdale, Arizona.
For more information, visit: www.oralogica.com