Smart Speakers is type of speakers which is equipped with advance communication technologies such as Bluetooth, Wi-Fi and NFC and can be operated from any smart device such as smartphone, laptop and tablets. These speakers are similar in nature with a traditional speaker but provide different benefits which traditional speakers are not able to provide
The key drivers contributing to the growth of the global smart speakers market are rise in number of smart homes, increasing wireless streaming of audio content, speakers run on batteries, high durability, hassle free maintenance and high preference for wireless technology. The restraining factors towards the growth of the market are range, power and compatibility. The increase in number of smart homes driving the global smart speakers market.
The market of smart speakers is very much expected to boom in the upcoming years, as there is a huge shift in digitizing the homes. These smart speakers are wirelessly connected over Bluetooth, Wi-Fi or Zigbee and can be connected with any of your smart devices like smartphones, tablets and laptops. Imagine, a speaker waking you up by playing a soothing song in the morning, updating you with the latest news or even take calls. The trend of smart work, instead of hard work is making its way in the minds of people across the world, and this trend is helping the market of smart speakers rise up. Amazon’s Echo, is one of the smart speaker that is integrated with amazon’s digital assistant, Alexa, taking up a little space in home and making the life of a consumer easier. The advancement in wireless technology is another factor that drive the growth of this market.
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Major Key Players
Beats Electronics (U.S.),
Bose Corporation (U.S.),
Samsung Electronics Limited (Korea),
LG Electronics (South Korea),
Altec Lansing (U.S.),
Avnera Corporation (U.S.),
Panasonic (Japan) ,
D&M Holdings, Inc (Japan),
Sharp Corporation (Japan), Sony Corporation (Japan), Sennheiser electronic GmbH & Co. KG (Germany), JBL Professional (U.S.), Skullcandy Inc (U.S.), Koninklijke Philips N.V.(Netherlands), Onkyo Corporation (Japan) and others are at the forefront of competition in the global smart speakers market.
According to Market Research Future Analysis, Smart Speakers Market has been valued at USD 9 billion by the end of forecast period with 36% of CAGR during forecast period 2016 to 2022.
Amazon brings its Echo smart speakers and music unlimited service to 28 new countries. Amazon is mostly contributing to push its media services worldwide after it expands its Alexa smart speakers and its standalone music unlimited service to an additional 28 countries. The initial market for Echo included the U.S, the U.K, India and Japan. The music streaming service covers more than 40 million tracks and it is available independently of Amazon’s Prime package. Amazon has introduced the Echo smart speakers to countries like Belgium, Iceland, Bolivia, Latvia, Bulgaria, Liechtenstein, Chile, Lithuania, Colombia, Luxembourg, Costa Rica, Malta, Cyprus, Netherlands, Czech Republic, Panama, Ecuador, Peru, El Salvador, Poland, Estonia, Portugal, Finland, Slovakia, Greece, Sweden, Hungary and Uruguay. These countries mostly fall in Europe, making Europe the most preferred market for smart speakers.
U.S. accounts for the largest market share, majorly due to increase in number of smart homes, rising disposable income, changing lifestyle and government policies. Also, Asian countries such as Japan and Korea are expected to grow at a fast pace, majorly due to advancement in the IT industry and investments in research & development sector.
For the purpose of this study, Market Research Future has segmented the market of smart speakers into product type, connectivity, application and regions. By product type, the market has been bifurcated into single-speakers, double-speakers and multi-speaker. On the basis of connectivity, the market has been segmented into- Wi-Fi enabled speakers, Bluetooth enabled speakers, NFC enabled speakers among others. On the basis of application, the market includes- personal use and commercial use.
North America is dominating the market of smart speakers in where U.S. accounted for the largest market share due to various factors such as rise in smart homes market, high per capita income, changing lifestyle and high preference for wireless technology in the region. For instance, Amazon Echo smart speakers outpaced other speakers in the U.S. due to changing lifestyle and increasing disposable income.
Asian countries, especially Japan and Korea are growing at a fast pace majorly due to high demand for consumer electronics, high growth rate of the countries and the advancement in the IT industry. According to MRFR analysis, the consumption of smart electronics has increased in these countries over the last few years and companies have been investing billions of dollars into research & development sectors which are driving the growth of the global smart speakers market.
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- Smart Speakers Manufacturers
- Smart Speakers Distributors
- Research/Consultancy firms
- Vendors from various verticals such as Bose, Harman, Samsung among others
- Semiconductor Manufacturers
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