14 September 2018, Canada Alcoholic Drinks Market is expected to reach USD 35.08 billion by 2025 as a result of increasing rate of consumption among the consumers. Moreover, the premium alcohol is gaining popularity among the Canada alcohol drinkers. The increasing disposable income of consumers and the rise in drinking age population in Canada is expected to contribute significantly to the growth of the market over the forecast period. Furthermore, the spirits made in Canada has witnessed a steady growth over the past few years. However, the increasing imports of alcoholic brews are expected to drive the growth of the Canada alcoholic beverages market in future.
The distribution channel of alcoholic drinks has witnessed significant change over the past few years. For instance, in 2016 the beer, wine and cider were allowed to be sold through grocery stores in Ontario which has positively driven the sales and contributed in the growth of the Canadian alcoholic drinks market. However, the online retailing of private drinks has gained significant popularity among Canadian consumers. The increasing hectic schedule of the population has resulted in the increasing demand for door step service. Thus, home delivery services offered by the online retailers have attracted the consumers. For instance, The Wine Shop, My Wine Canada, Everything Wine and others provide store to home service and availability of gifting options is expected to tempt the consumers. Thus, the online wine retailers are expected to result in the proliferation of off trade channel thereby boosting the growth of the alcoholic beverages market in Canada over the forecast period.
Moreover, the health-conscious consumers are looking for health benefits while consuming alcoholic drinks. Hence, the continuous shifting preferences of consumers are expected to drive the market growth. The consumers are seeking clean products, hence they are careful about the product they consume, the ingredients used in it, whether it is synthetic or natural. The consumers are more attracted towards green label products. The manufacturers are offering transparency with the content and sustainable brewing practices. For instance, Molson Coors have achieved zero waste for landfill across at their major manufacturing plants. The environmental and consumer responsibility taken by the companies are attracting the consumer and are expected to drive the Canada Alcoholic Drinks market over the forecast period.
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Beer is the most commonly consumed alcoholic drink in Canada. The Northwest and Yukon are the highest region for beer consumption. The innovative product launches from high, low to no alcohol beer are gaining popularity with the increasing quality concerns as consumers are inclined towards premium segments. The manufacturers are compelled to provide rich experience to their consumers. For instance, the Historic Pale Ale by Molson Coors is based on an historic recipe from 1908. Thus, different flavors having unique taste is expected to drive the beer market in Canada over the forecast period. The increase in demand for authenticate and unusual flavors of beer are expected to drive the alcoholic drinks market in Canada over the forecast period. However, wine market has observed growth of around 4% in 2016 owing to the increasing imports. For instance, in 2016, the imported red wine sales accounted for around 75% of red wine sold in Canada. Wine segment witnessed growth around the region however, especially in N
ewfoundland and Labrador reported the highest among all the wine consumption region of Canada. The increasing consumption of wine and spirits is expected to drive the growth of the Canada alcoholic drinks industry over the forecast period.
Hexa Research has segmented the Canada alcoholic drinks market report based on type and distribution channel:
Segmentation by type, 2015 – 2025 (USD Billion)
• Cider & Flavored Alcoholic Beverage
Segmentation by distribution channel, 2015 – 2025 (USD Billion)
• Off trade
• On trade
Key players analyzed:
• Diageo Canada Inc.
• Kirkwood Diamond Canada
• Anheuser-Busch InBev.
• Pernod Ricard
• The Molson Coors Brewing Company
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