Debbie Farah, Founder and CEO of Bajalia International, leads a company that designs and distributes international jewelry and fashion accessories handcrafted by global artisans. Debbie’s real passion is to promote better business and Fair Trade practices by expanding the market of products created by women from all over the globe.
Conscious capitalism is beginning to be a larger priority for major retailers. Debbie has consulted with many Fortune 500 companies to create private label products helping them bridge into this area. Her schedule takes her across multiple continents to collaborate with women-led businesses that seek her unique talents for opening new opportunities under Fair Trade guidelines.
“Fair Trade can be confusing to understand for artisans cross culturally because it involves so many different organizations and certifications,” Debbie Farah noted. “Fair Trade is focused on communicating the standards and accepted behaviors for making goods sold on the global market. This enables our production workforce to increase market access and helps major retailers step into this area of consumerism in a safe way.”
Debbie is currently curating new handmade jewelry and promoting women entrepreneurial success stories for upcoming collaborative retail launches and major women’s events, including an event that Debbie has been heavily involved for years – Woman in the World Summit. “I personally visit the artisans that create the jewelry around the world. It is a joy to document these trips with blogs and videos. We are very transparent in our operations. We only use products that conform to the principles going beyond fair trade, human rights and equality for women.”
Bajalia International’s handmade Jewelry collections can be seen on Home Shopping Network (HSN) on December 31, 2014. Debbie Farah will be displaying and explaining each piece personally. Farah notes, “It is certainly not fair that the poorest people in the world lack the money, education, or the support of their governments to drive a market. At Bajalia, we think about Fair Trade and we celebrate our partners who strive to equalize the playing field throughout the world.”
Debbie Farah, an Arab-American, is a speaker-advocate on the fair and ethical treatment of women around the world and women’s entrepreneurship. “I strongly believe that Bajalia is leading the way in defining ethical standards within the supply chain.” The Bajalia website Bajalia.com is a center for the companies’ products and includes extensive coverage of Debbie’s visits with the individual artisans’ that create the Bajalia products.
Artisan handmade jewelry is a generational business, and ethical practices ensure the future of the industry and community. “Promoting women owned businesses in the context of fair trade helps emerging economies stabilize. Responsible companies dealing internationally must pay attention to women’s rights and issues of social justice in order to ensure a better and more secure future,” Farah concluded.
Bajalia International’s HSN collection can be seen on December 31, 2014
Contact Bajalia International and Debbie Farah: email@example.com and 321-295-7919
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Contact Person: Thomas R. Reich, PhD
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