Worldwide Business with kathy ireland® Discusses Brand Promotions Program Solutions with Cartamundi

Los Angeles, CA – January 22, 2019 — Worldwide Business with kathy ireland® is pleased to announce an exclusive interview with Linda Ewing, CEO Cartamundi USA and Steven Schoenmaker, VP of Games Manufacturing Services for Cartamundi Belgium to discuss how their board games are becoming digitally enhanced to create brand loyalty.

With a history of over 250 years, Cartamundi today is the world leading manufacturer of card- and board games. Ranging from the games we all know and love like Monopoly® and UNO®, over collectible cards games like Pokémon® to the poker cards that provide fun day in day out. These are all products that run on Cartamundi’s manufacturing lines.

“What’s interesting is we see people going back and playing physical board games, but also adding in their devices, and creating apps that interact with the game so that our younger fans are learning to play some of the classics,” says Ewing.

“We have been investing a lot in finding innovative ways to connect digital and physical,” says Schoenmaker. “That can range from augmented reality to even cards or boards that have a chip which make connections with a phone. We are committed to building games built for the future.”

Cartamundi specializes in designing experiential games for all types of retail and on line environments by designing and manufacturing iCards that use technology such as RFID, image recognition or touch code, creating a hybrid gaming experience. Cartamundi also offers a variety of services to its customers with their expertise in as the total solution that includes creative product development, prototyping and testing.  With Cartamundi’s excellence in manufacturing customers are to able see their game come to life through final production at a high quality that ultimately ends up into the hands of customers all over the world.

“When it comes to board game development, Cartamundi is the way to go,” says J.L. Haber, Vice President of Programming for Worldwide Business. “They are responsible for the great games of the past, and new innovations in the future.”

For more information about Cartamundi, visit cartamundiusa.com and tune in to Fox Business Network as sponsored content on Sunday, January 27, 2019 at 5:30pm EST and Bloomberg International on Saturday, January 26, 2019 at 7:30pm GMT and Sunday, January 27, 2019 at 10:30am D.F. and 3:00pm HKT.

About Worldwide Business with kathy ireland®

Worldwide Business with kathy ireland® is a weekly half-hour show featuring global executives sharing their business insights and framing the opportunities shaping their industries. Hosted by a business mogul, Kathy Ireland interviews some of the brightest minds in business today. The show broadcasts on Fox Business Network as part of their sponsored content line up and globally on Bloomberg International. Worldwide Business with kathy ireland® extends beyond the weekly on-air program with digital content delivered on various video platforms and across social media. 

Visit www.tvwwb.com for detailed airing schedules or check local listings.

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