Entrepreneurialism is not always about doing something differently, but many of the biggest successes come from innovation. E-cigarettes are a growing market in the UK, offering numerous advantages like smoking in pubs and on public transport, but traditional smokers are reticent to invest in what in case they don’t enjoy the ecig experience. RealSmokeFree.co.uk offers people a free trial of their product before they purchase, and by doing so has been able to create an amazing conversion rate. The company has just achieved a milestone turnover of 2,000 units a month in January, and is now looking at nationwide distribution.
Sources inside the company have already explained that the free trial is continuing despite the brand becoming increasingly established. This is because the free trial acts nothing to lose solution for smokers, giving them no reason not to try e-cigarettes. The superiority of the product itself then does the selling for them, and after a month, most can see the benefits of e-cigarettes and enjoy the flavour and many benefits.
The company’s move to nationwide distribution means they have had to increase the manufacturing of their e-cigarette products, as demand has already increased organically to reach this impressive milestone. The company believes they offer the best electronic cigarette in the UK and the free sample marketing is allowing them to prove that to consumers.
A spokesperson for Real Smoke Free explained, “Most e-cigarette brands out there are spending tens of thousands of pounds on marketing their product as the coolest or the most advanced. For us, our product is our marketing, and the free trial allows customers to simply suck it and see. When they do, they’re happy to stay with our brand. It’s about trusting our product, and we feel we can do that on a nationwide level, and take over the market as we convert the majority of traditional smokers.”
About Real Smoke Free: Real Smoke Free are a new electronic cigarette brand established in 2014. A year on they have gone from strength to strength. They are unique in what they do, offering consumers the opportunity to try out the products before purchasing, to see the difference for themselves. They have currently distributed over 2,000 units in January alone, and are now looking to offer the product nationwide. Users have saved over £1500+ a year from the product since they have started.
For more information please visit: http://www.realsmokefree.co.uk/
Company Name: Brand Outreach
Contact Person: Joe Bragg
Phone: (415) 632 1664
City: San Francisco
Country: United States