Ecuador – Ivan Iniguez is a Marketing Agent who runs and manages marketing agency, which helps seed and mature businesses boost their sales and help sell more products through e-commerce at Instagram. Engagement with the brand is the core of modern-day marketing because customer satisfaction is primarily based upon this. The more the customer is satisfied, the higher would be the retention rate. Similarly, more retention signifies a greater possibility of more customers. This is exactly why brand marketing should be done with due diligence and must be able to target a key audience with common values. This company, in this regard, aims at promoting the brand while increasing sales on this platform.
The company is run by Ivan Iniguez who was personally trained and mentored by Jason Capital, one of the most renowned trainers and Top 100 Entrepreneur recognized by the White House and Forbes Contributor. He uses software that creates engaging and eye-catching content to attract as many customers as possible, while he also guides his clientele to make them able to portray themselves in a better and smarter way.
Mr. Iniguez also answers the question: why Instagram? Instagram is a social media platform that encourages human interaction through messages and its features for instance stories. It is a mega-platform that connects millions of people across the globe. More connections entail more interactions. Business and brand marketing is all about interaction. Therefore, using Instagram for marketing purposes is a smart and innovative way for businesses to promote their brand and boost their clientele. In a platform like Instagram people can take better decisions when it comes to buying products and services online because it allows its users to connect and network with people from across the world with minimum obstacles. According to Oberlo, “83% of people discover products and services they weren’t aware of. […] The probability of people finding your offer is almost limitless. But having an Instagram (IG) business page is not enough. Unfortunately, there’s no magic button that says if what you post is good or not. Your customers and followers are the ones who determine so. Let me give you a common example. Many IG pages have selling all over the place and I don’t blame them. They are on Instagram to sell their products. The issue is that a proper plan to follow is missing. This platform is all about engagement but likes and followers are not the right ones to focus on.
There are also brands that have good content, but their conversion rate is not as they want. Having discount codes and a CTA on their bio is not enough to boost sales on this platform. The strategy that I use to sell is not very common, yet it’s free and businesses can use it right away. The answer… DM!” This suggests that not only content matters but the strategy to use that content as well.
The online platform of this marketing agency is very user-friendly and involves multiple features including people’s responses and their comments about the advantages of using this service. It also includes a feature through which one can directly set an appointment with Ivan Iniguez for a 7-minutes call. It is recommended to all those people who are seeking to expand their businesses and aiming at increasing their clientele that they visit https://www.ig-agency-nation.com/ and acquire these services.