For any small business planning to take their operation on to a bigger stage, the challenge is always about staying true to the values, ethos and approach that made things a success in the first place. No place is that more true than the food industry, where there lies the potential hurdle of marrying authentic and unique home-cooked recipes with the large-scale mass production of joining the nationwide food services industry.
This is especially daunting for small business when one considers the negative practices commonly associated with mass-produced food – businesses are often criticized over their unethical approach and unsavoury conditions for food production, raising fears over the environmental impact and the health risks for consumers.
It’s a challenge faced head-on by Toronto suppliers Soloway’s, who since 1927 had been supplying locals with fresh deli cold cuts, roast beef, sausages, wieners and cuts of beef and pork– then in 1996, they decided to move with the times and move into supplying the food service industry across Ontario. Their product now reaches independent food stands, cash-and-carry stores, wholesalers and caterers.
In making the transition they had to maintain those close links to the past, retaining the ingredients, recipes and cooking policies that had served them so well for nearly 50 years. Their long tradition of using quality meat that is prepared in the most wholesome manner means strict adherence to food safety laws – something that has not changed with the transition to big business.
Another thing that has not changed is the availability of options for everyone. Soloway’s still take requests from customers for tailored dishes, either from scratch or by customizing existing meals, and there is a range of vegetarian options across the wieners and burgers. All meat dishes also come in different weights and sizes, and in different types of meat from beef to chicken, while Soloway’s still produce their bespoke blend of flavours that has produced sausages in offerings that range from turkey and pepper to honey garlic.
“Making the jump up a level to cater for the food services industry hasn’t meant we’ve lost sight of what made Soloway’s so successful since 1927,” said a spokesperson for the company. “It’s a much bigger stage but we’re still a small company at heart, with all the values that put us on the map. That means we do not compromise on quality and never rush our approach – our food is prepared and cooked in the best way to ensure more customers than ever can enjoy our tasty, nourishing and satisfying meals.”
Soloway’s, established in 1927, is a Toronto provider of meat products that are supplied to retailers and distributors, and direct to customers across Ontario. Their products include sausages, wieners, burgers and striploin steaks. More information about Soloway’s is on their website at http://soloways.ca/about/ and they can be followed on social media at Facebook.
Company Name: Soloway Hot Dog Factory, Inc.
Contact Person: Oleg Perelstein
Email: Send Email
Phone: (416) 661-9383
Address:917 Alness Street
State: Ontario M3J 2J1