The global smart phone/tablet games market was valued at about $15.45 billion in 2018. The APAC market is the largest market for smartphone/tablet Games and is expected to continue to be the largest market during the forecast period.
The smartphone/tablet games market consists of sales of video games played on smart phones/tablets. The revenue for these companies is generated from the in-app-purchases, in-game advertisements (such as google AdSense, Ad-Mob, Media.net etc.), sponsorships and sales of merchandise. The market is segmented into various gaming genres such as shooting, action, sports, role-playing, adventure, racing, fighting, strategy and others. Major players in the market are Tencent Hold, Sony, Electronic Arts, Nintendo and Netmarble.
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The global smart phone/tablet games market is expected to grow to $23.46 billion at a rate of approximately 11.0% through 2022. Due to an increased emergence of affordable gaming smartphones/tablets in the market, the smartphones/tablet gaming industry is rapidly increasing. The new affordable gaming mobile/tablet devices are better than the previous generation devices in terms of cost and performance that makes the games run in better FRP (Frames Per Second) providing an enhanced gaming experience. For example, many Chinese smartphones have entered into the market under $500 range which are offering technologically advanced gaming experience like Xiomi Mi 8 Pro ($469), Xiomi Mi 8 ($389), Xiomi Pocophone F1 ($319), Honor 9 ($320) and others.
Augmented Reality (AG) and Virtual Reality (VR) are the two new technologies that are positively impacting the smartphone/tablet games market. Both the technologies offer exciting gaming experiences to the users. Augmented reality gaming combines visual and audio content with the user’s current environment in real time, thereby making them enjoy the unique gaming experience. Whereas the Virtual reality games apply three-dimensional (3-D) artificial environment to the computer games.
Nintendo Co., Ltd. is a Japanese multinational consumer electronics and video game company headquartered in Kyoto. Nintendo is one of the world’s largest video game companies by market capitalization, creating some of the best-known and top-selling video game franchises of all-time, such as Mario, The Legend of Zelda, and Pokémon.
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Few Points From Table of Content:
3. Smart Phone /Tablet Games Market Size And Growth
3.1. Global Smart Phone /Tablet Games Historic Market, 2014 – 2018, $ Billion
3.1.1. Drivers Of The Market
3.1.2. Restraints On The Market
3.2. Global Smart Phone /Tablet Games Forecast Market, 2018 – 2022F, 2025F, 2030F, $ Billion
3.2.1. Drivers Of The Market
3.2.2. Restraints On the Market
4. Smart Phone /Tablet Games Market Segmentation
4.1. Global Smart Phone /Tablet Games Market, Segmentation By Game Type, Historic and Forecast, 2014-2018, 2022F, 2025F, 2030F, $ Billion
4.2. Global Smart Phone /Tablet Games Market, Segmentation By Application, Historic and Forecast, 2014-2018, 2022F, 2025F, 2030F, $ Billion
5. Smart Phone /Tablet Games Market Regional And Country Analysis
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