Market research future predicted that the global Pulse Flour Market would growth at CAGR of 12.5% during the forecast period, 2017-2023. High demand for pulse flours owing to growing awareness among consumers related to health benefits is expected to drive the global market growth. Inclusion of mechanized harvesting techniques, educating farmers about high production techniques, and targeting the downsides of pulses harvesting are some of the possible strategies that can help increase the production and meet the radically growing global demand.
The shift of consumption towards functional diets which includes intake of fruits, pulses, and vegetables with high protein, scope to enhance yield, chances of decreasing the losses in the food chain, and new technologies directly reaching farmers are the key factors supporting the growth of the global pulse flours market. Consumers preference to pulse-based flour over wheat-based for bakery products has fueled the demand for the pulse flour.
Large number of people inclined towards gluten-free foods have increased the demand for pulse flours drastically. High demand from food and beverage industry owing to its long shelf-life is expected to boost the global pulse flour market. On the other hand, variation in pulses prices and quality at a global scale is expected to hamper the market growth during the forecast period.
Growing investment in the pulses value chain to achieve the demand, the establishment of direct farmers and buyer’s linkage, support of digital and analytics to the yielders in terms of field data, weather forecast, supply chain management, are the key drivers of the global pulse flours market.
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The industry players contributing with their product offerings in the global Pulse Flour Market and supporting the growth through their development and marketing strategies are Batory Foods, Inc., Blue Ribbon, LLC, Ingredion Incorporated, SunOpta, The Scoular Company, and Archer Daniels Midland.
The global Pulse Flours Market is divided based on its type, application, and distribution channels.
Based on the type, the global pulse flours market is bifurcated into lentil, bean, pea, chickpea, and others. The chickpea segment has the highest market share, which is further followed by lentil. This is attributed to various health benefits such as improved digestion, maintained blood glucose level, and weight regulation.
The application segment of the Global Pulse Flour Market is classified into bakery products, meat products, savory snacks, beverages, and others. Pulse flour is vastly utilized in savory snacks and bakery products, and this makes these application segments mass consumers in contrast to other segments.
The distribution channel segment of the global pulse flours market is also divided into store-based and non-store-based distribution channel. Due to trend of one-stop shopping, the store-based distribution channel segment leads the market.
Geographically, the global pulse flours market is dominated by the Asia Pacific region. India leads the regional market owing to high consumption pulses and flours in daily meals as well as high production of pulses in the region. Innovation in agriculture, foodservice industry, and food processing sector is anticipated to drive the growth of the pulse flours market in the region.
North America is the second-largest pulse flours market globally. Rising demand for green label convenience and organic foods products in the countries such as Canada and the U.S. are predicted to propel the growth of the pulse flours market in the forecast period. High consumption of genetically modified pulse flours in North America can be a key driver for market growth. Players involved in food processing are majorly focusing on research and development activities to eradicate the unpleasant flavors and smell from the flours has increased the demand for the pulse flours market.
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