London, United Kingdom – For years the environment and health of the waterways surrounding London has been a key concern for residents. Business owners, politicians, and residents alike invest in maintaining the health of the city and waterways through sustainability initiatives. A leading company for these initiatives is Active360. This company aims to bring Londoners out on the underused river and canal system with stand-up paddle-boarding and London Watersports. Recently, the aims have expanded to include the environment and global impact of everyday decisions.
Since its establishment in 2011, Active360 (found at https://goo.gl/maps/6pG1KiTzfa8e2Vvd9) has connected many people to an active lifestyle through London Watersports. The business model also includes a passion for the health of aquatic ecosystems and waterways. An emphasis is given to addressing plastic pollution and other sources of pollution. Active360 aims to connect with charities supporting London’s waterways and the goal of creating a clean space. The business takes pride in London’s waterways, wildlife, and people.
Active360 has developed a unique approach to encouraging sustainable change through a partnership with the charity London Waterkeeper. This charity challenges pollution within the capital waterways through the campaign “A Thames Fit to Swim.” The campaign unites those who love the Thames and seek a flourishing river ecosystem. Getting out on the water is the very reason Active360 was founded and cannot be accomplished without clean water.
Waterways in the UK are a site of serenity within an urban community but can be blighted by plastic waste and litter. This rubbish damages wildlife and eventually makes its way to the ocean. The company encourages individuals to not just enjoy the water but develop a relationship with the ecosystem by limiting pollution. Active360 believes if people experience all the waterways have to offer through sports, a swimmable river, and more, then the pollution will decline.
Active360 aims to promote environmental conservation by getting involved with charities promoting the betterment and health of London’s waterways and the River Thames. The success of Active360 as a place of fun and recreation has built the platform needed to help promote environmental sustainability in the London community. The social justice impact of Active360’s efforts contributes to the larger community seeking to improve the global impact of sustainable initiatives.
Company Name: Active360
Contact Person: Media Relations
Email: Send Email
Phone: 0203 393 5360
Address:Strand on the Green
City: London W4 2UE
Country: United Kingdom