Digital Experience Platform Market 2019-2025: Size, Trends, Application and Top Players (Acquia Inc, Adobe, Episerver, IBM, Liferay Inc, Oracle, & Microsoft) Analysis Report By Radiant Insights, Inc.

Digital Experience Platform Market 2019-2025: Size, Trends, Application and Top Players (Acquia Inc, Adobe, Episerver, IBM, Liferay Inc, Oracle, & Microsoft) Analysis Report By Radiant Insights, Inc.

“Radiant Insights, Inc.”
Radiant Insights has announced the addition of “Digital Experience Platform Market Size, Share & Trends Analysis Report By Component (Platform, Services), By Deployment (On Premise, Cloud), By Application (B2C, B2B), By End Use, And Segment Forecasts, 2019 – 2025″ Market Research report to their database.

The global digital experience platform market size is projected to reach USD 15.80 billion by 2025, expanding at a CAGR of 10.9% from 2019 to 2025, based on a new study conducted by Radiant Insights, Inc. The growing inclination of companies for developing customer centric strategies to deliver superior customer interaction is expected to drive the growth. Furthermore, the adoption of digital platforms by large Multi-national Companies (MNCs) and Small and Medium Enterprises (SMEs) as the primary channel for customer service and engagement is also anticipated to propel the adoption Digital Experience Platforms (DXPs).

The digital experience platform enables companies to design and deliver personalized user experience across multiple channels, touchpoints, and devices throughout the customer interaction and engagement process. DXP can be a single offering, however, in most of the cases, it usually consists of integrated set of technologies such as digital Content Management System (CMS), Web Experience Management (WEM), and related services. The capability of the DXPs to provide an architecture for companies to deliver connected customer experiences, digitize business operations, and gather actionable customer insight is expected to drive its adoption over the forecast period.

Due to the confluence of factors, such as digital transformation and disruption, many companies are now radically reengineering their business practices to be extremely customer oriented. Hence, the companies focus on digital experience platforms due to their omnichannel orchestrations and superior content customization and management capability. They leverage these capabilities to provide an integrated multi-channel experience spanning across applications, portals, websites, and devices. Due to the growing demand for DXPs across multiple end-use industries, the key solution providers in the digital experience platform market are aggressively focusing on acquisitions and new product development to establish a strong presence in the fragmented market.

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Further key findings from the study suggest:

• Platform segment dominated the digital experience platform (DXP) market in 2018 and is also anticipated to emerge as the fastest-growing segment over the forecast period owing to increasing adoption of the component by organizations to deliver superior customer interaction and engagement

• The cloud segment is expected to gain traction over the forecast period owing to the growing preference for cloud based DXPs due to the rapid deployment capability and reduced investments in physical infrastructure

• Business-to-Consumer (B2C) application is anticipated to witness the fastest CAGR over the forecast period due to the increasing demand for content personalization to enable superior customer engagement

• The retail segment is anticipated to witness significant growth over the next six years owing to the rapid growth of online B2C and B2B e-tailers and the increased focus on omnichannel marketing

• Asia Pacific is expected to expand at the fastest CAGR from 2019 to 2025 owing to the growing consumer preference coupled with high adoption of web and mobile shopping applications in developing countries such as India and China

• Key players operating in the market include Acquia Inc.; Adobe; CoreMedia AG; Episerver; IBM Corporation; Liferay Inc.; Oracle Corporation; Microsoft Corporation; SAP SE; Open Text Corporation; Salesforce.com, Inc.; and Sitecore among others

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Table of Contents

Chapter 1 Methodology and Scope
1.1 Research Methodology
1.2 Research Scope and Assumptions
1.3 List of Data Sources

Chapter 2 Executive Summary
2.1 Digital Experience Platform Market – Industry Snapshot & Key Buying Criteria, 2016 – 2025
2.2 Global Digital Experience Platform Market, 2016 – 2025
2.2.1 Global digital experience platform market, by region, 2016 – 2025
2.2.3 Global digital experience platform market, by component, 2016 – 2025
2.2.4 Global digital experience platform market, by deployment, 2016 – 2025
2.2.5 Global digital experience platform market, by application, 2016 – 2025
2.2.6 Global digital experience platform market, by end use, 2016 – 2025

Chapter 3 Digital Experience Platform Industry Outlook
3.1 Market Segmentation and Scope
3.2 Market Size and Growth Prospects
3.3 Digital Experience Platform Market – Value Chain Analysis
3.4 Digital Experience Platform – Market Dynamics
3.4.1 Market driver analysis
3.4.1.1 Digital transformation in industries is improving customer engagement and enhancing customer experience
3.4.1.2 New business models to increase and retain the customer base
3.4.2 Market restraint analysis
3.4.2.1 Lack of integration with back end-systems
3.5 Digital Experience Platform Market – Company Ranking, 2018
3.6 Penetration and Growth Prospect Mapping
3.7 Digital Experience Platform Market – Porter’s Five Forces Analysis
3.8 Digital Experience Platform Market – PESTEL Analysis

Chapter 4 Digital Experience Platform Component Outlook
4.1 Digital Experience Platform Market Share By Component, 2018 & 2025
4.2 Platform
4.2.1 Digital experience platform, platform market, 2019 – 2025
4.3 Services
4.3.1 Digital experience platform service market, 2016 – 2025

Chapter 5 Digital Experience Platform Deployment Outlook
5.1 Digital Experience Platform Market Share By Deployment, 2018 & 2025
5.2 On-premise
5.2.1 On-premise digital experience platform market, 2019 – 2025
5.3 Cloud
5.3.1 Cloud digital experience platform market, 2016 – 2025

Continued ………

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Website: https://www.radiantinsights.com/research/digital-experience-platform-market