Augmented Reality in Healthcare Market Synopsis
The global market for augmented reality in healthcare is estimated to hold a value of USD 1.32 billion, thriving at a CAGR of 23% during the assessment period from 2017 to 2023. According to Market Research Future Reports (MRFR), the global augmented reality in the healthcare market 2020 is estimated to be majorly driven by the increasing population. The increasing population has created a higher demand for more surgical treatment, affecting the market directly. Augmented reality is gaining popularity in the healthcare sector, along with artificial intelligence, which are important driving factors for the market growth. Further, the connected devices are also gaining popularity in the healthcare sector with the growing investment in the AR by companies to innovate various devices like handheld, head-mounted display, and others are likely to strengthen the market.
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Moreover, the advent of advanced technology has increased the usage of mobile phones, which has propelled the market. The mobile-based AR assists in lessening the gap in the patient-healthcare relationship. Further, the explosion of COVID-19 is positively affecting the global market for AR in the healthcare market. The market is estimated to grow more significantly during the COVID-19 era. The data experts at MRFR are evaluating the market, and the market is estimated to show a change in the market trajectory.
Augmented Reality in Healthcare Market Segmentation
The global market for augmented reality in healthcare can be distinguished on the grounds of application, component, device type, and geography.
On the basis of application, the global market for augmented reality can be distinguished into Fitness Management, Medical Training and Education, and others.
On the basis of components, the global market for augmented reality can be classified into hardware, software, and others.
On the basis of device type, the global market for augmented reality can be classified into a head-mounted display, handheld device, and others.
On the basis of geography, the global market for augmented reality can be classified into North America, Europe, Asia Pacific, and the Rest of the World.
Augmented Reality in Healthcare Market Regional Analysis
The global augmented reality in healthcare market is estimated to grow significantly during the assessment period. Regions such as North America, Europe, Asia-Pacific, and the RoW. According to the research, the global market is projected to be dominated by North America. North America is leading in terms of acquiring the maximum market share. The growing adoption of consumer electronic equipment is estimated to be the most significant factor leading to market growth. The AR in the healthcare sector in Europe is likely to show significant growth during the assessment period. The increasing geriatric population in Europe is likely to be the most important factor driving the global market.
On the other hand, the APAC region is anticipated to be the most lucrative market due to the presence of developing economies such as China and India. Further, there has been a rise in the disposable income of the people. The region is experiencing an improved healthcare infrastructure that is driving the regional market.
Further, the spread of COVID-19 is estimated to propel the regional market due to the rise in demand for the healthcare facility.
Augmented Reality in Healthcare Market Key Players
The eminent organization of the global AR in healthcare market is Virtually Better (U.S.), Microsoft Corporation (U.S.), Google LLC. (U.S.), DAQRI (U.S.), Wikitude GmbH (Austria), Mindmaze (Switzerland), Medical Realities (U.K), Augmedix (U.S.), Atheer (U.S.), Oculus VR (U.S.), Philips Healthcare (Netherlands & U.S.), CAE Healthcare (U.S.), 3D Systems (U.S.), VirtaMed (Switzerland), Blippar (U.K), HTC (Taiwan), Magic Leap, Inc. (U.S.), Siemens Healthineers (Germany), and Osterhout Design Group (U.S.), among others.
TABLE OF CONTENTS
1 Executive Summary
2 Scope Of The Report
2.1 Market Definition
2.2 Scope Of The Study
2.2.1 Research Objectives
2.2.2 Assumptions & Limitations
2.3 Markets Structure
3 Market Research Methodology
3.1 Research Process
3.2 Secondary Research
3.3 Primary Research
3.4 Forecast Model
4 Market Landscape
4.1 Porter’s Five Forces Analysis
4.1.1 Threat Of New Entrants
4.1.2 Bargaining Power Of Buyers
4.1.3 Threat Of Substitutes
4.1.4 Segment Rivalry
4.2 Value Chain/Supply Chain Of Global Augmented Reality In Healthcare Market
5 Industry Overview Of Global Augmented Reality In Healthcare Market
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