Mane By Maltbia by Ashley Maltbia-Burgess has launched with a specific product line called ‘Liquid Gold’ to offer ethically-sourced haircare products made right here in the USA. Known as the “answer to your hair prayers”, the entire Liquid Gold collection consists of herb and vitamin-infused shampoo, conditioner, all-natural edge control, and a deep conditioning mask. The products are sexy, slick, and affordable.
“It’s quality hair care for African-American women. I formulate to make sure women of color have products that will justify true haircare without all the harsh chemicals associated with some of the popular drug-store lines. This is basically concierge-care for your hair. I made sure our Liquid Gold collection is comprised of our proprietary JBCO blend – the only blend to be infused with Biotin, Moroccan Argan Oil, Vitamin B, Vitamin E, Zinc, Sulfur, and the highest quality essential oils,” said Maltbia.
The product line is all-natural, organic, GMO-free, and created in small batches to assist in any woman’s healthy hair journey. The products assist with healing hair loss, scalp issues, or simply building a healthy hair regimen to maintain one’s crown. The products are sulfate-free, paraben-free, gluten-free, cruelty-free, vegetarian, color, and keratin treatment safe.
“80% of Black Women will suffer from Fibroids by the time they are 50 years old, Black women also have a higher instance of cancer than women of other races and this has partly been linked to the chemicals commonly found in Black hair care products and dyes. It is my goal to change this reality by focusing on not just what we are putting in our bodies but also what we are putting on our bodies and in our hair. A healthy body also includes a healthy mane. Mane by Maltbia is looking to take a holistic approach to beauty- self-care and prioritizing mental and physical wellness,” finished Maltbia.
This product line is timely since a group of African-American women has formed the Central Organizing Committee for the CROWN Act, which stands for Create a Respectful and Open World for Natural Hair, which is a national effort to pass legislation in all 50 states. Wearing one’s hair in a fashionable way and using the best products should be amplified right now to help celebrate the CROWN Act.
Members of the media are invited to sample products and speak with Maltbia upon qualified request. Products from Mane by Maltbia are also available for celebrity gift-bag insertion with enough advanced notice and with ROI provided on in-kind value.